Research conducted by Buffalo Groupe validates MGI’s leadership across major American retail channels
Las Vegas, Nev. – MGI Golf, global leader in technology for the walking golfer, proudly announces it has been named the undisputed best-selling electric caddy brand in the United States for the second consecutive year, according to new market research conducted by Buffalo Groupe.
The findings show MGI Golf maintains nearly half of the country’s overall market share across both green grass and off-course retail channels. Notably, the MGI Zip Navigator and Zip Navigator AT were determined to be the two top-selling electric caddy models in the U.S.
The research, compiled through participation from several of the largest off-course golf retailers and outreach to hundreds of green grass buyers nationwide, cements MGI’s position as the market leader in electric caddy technology and consumer trust.
“Being named the No. 1 electric golf caddy brand in the U.S. for the second year in a row is a powerful affirmation of everything we’ve built at MGI,” said Miranda Turner, CEO of MGI Golf Inc. “This milestone not only reflects the innovation, reliability, and performance of our products, but also the strength of our entire organization. It speaks to the efforts of our nationwide sales team, trusted retail and green grass partners, and our industry-leading after-sales support. As we continue to lead the market, we remain committed to shaping the future of golf through our LPGA Epson Tour sponsorship, the newly launched Hurricane Junior Golf Tour, and our broader mission to promote health, well-being, and more walking on the course.”
MGI’s ongoing success comes at a time when golf participation in the U.S. continues to rise, and with it, a growing number of players seeking healthier, more connected ways to enjoy the game. Walking the course with an electric caddy has become increasingly popular among golfers of all ages, offering the benefits of exercise without the physical strain of carrying or pushing a cart. From 2023 to 2024, the electric caddy product category in the U.S. grew by 5 percent, the highest growth rate within the golf industry’s major hard goods, soft goods, and accessories categories according to Buffalo Groupe research.
In addition to retail success, MGI has expanded its reach through meaningful partnerships with premier organizations like Troon, the Epson Tour, and the Hurricane Junior Golf Tour. These initiatives reinforce MGI’s commitment to supporting the game at every level from aspiring junior players to professionals.
Buffalo Groupe research was bolstered by the 2021 acquisition of Longitudes Group, an industry leading sports marketing research and consulting company with decades of experience providing unique analysis on the travel and spending behaviors of active, fresh-air-seeking consumers in the U.S., UK and Canada. Its research team maintains the golf industry’s most comprehensive supply and consumer demand databases in the country.
About MGI Golf
MGI Golf is the premier global authority in electric golf caddies, integrating cutting-edge technology with ergonomic design. Since its inception in 1993, the Australian-owned and operated company has a formidable reputation built on experience, innovation, and quality of design. MGI Golf revolutionized the electric caddy industry through patented Gyroscope Straight Tracker technology, automatic downhill speed control, and durable lithium-ion batteries. MGI Golf successfully expanded into the North American market, beginning with the U.S. in 2018 and followed by Canada in 2023, and became the best-selling electric caddy brand in both countries by 2024. For more information, visit mgigolf.com.
MEDIA CONTACT:
Chase Russell
Buffalo Groupe
602.694.8503
chrussell@buffalogroupe.com
