First-of-its-kind Midori PF1 Slim Fit Golf Pants to Debut with Integrated Protective Belt For Optimal Back and Waist Support
PF1 Golf Pants Equipped with Popular BOA Fit System Offer Turnkey Solution for the Perfect Fit; Midori, Japan’s Largest Safety Product Manufacturer Enters U.S. Golf Apparel Market with Revolutionary New Design in Golf Pants
Orlando, FL., – Backed by more than 60 years of product innovation, Midori Anzen Co., LTD, Japan’s largest safety product and functional apparel manufacturer, will debut Midori PF1 … first-of-its-kind fashionable, slim fit golf pants integrated with a protective belt designed to support the back and waist.
The revolutionary new golf pants, developed in collaboration with the PGA OF JAPAN, will be introduced at the 2020 PGA Merchandise Show (booth #6153), January 22-24 at the Orange County Convention Center (OCCC) in Orlando, Florida.
Recognized for their line-up of safety products, including footwear, work uniforms, helmets, and other personal protective equipment, Midori PF1 marks the decorated brand’s first golf apparel introduction into the US marketplace, with plans for a full line of performance golf pants to be available later in 2020.
Designed for golfers seeking the ultimate in fit, function, fashion and safety, the innovative golf pants combine easy-flex technology with a back/waist support belt, which is affixed to the pants at three distinct levels, based on golfer preference.
Reinforcing function and performance, the fashionable support belt is equipped with the BOA Fit System, a turnkey solution designed to deliver the perfect fit for each golfer. The micro-adjustable BOA® dials can be fine-tuned, allowing golfers to easily loosen or tighten the support belt through a simple 3-step process: push to engage, turn to tighten, and pull up for quick release. The combination of the easy-flex technology and the BOA Fit System belt allows golfers to adjust for comfort, while the pants maintain optimal position, irrespective of golfers’ body movement.
“Backed by the success of the Midori PF1 line in Japan, we are excited to introduce the innovative high-performance golf pants that combine to offer fashion, comfort and support attributes, in the US marketplace,” said Fujio Matsumura, President, Midori Anzen Co., LTD. “The easy-flex pants, featuring a protective belt equipped with adjustable BOA dials, delivers a first-of-its-kind line of functional golf pants that better support the back and waist, while allowing for easy movement during play.”
Constructed with high quality, highly elastic fabrics that easily stretch to follow the contours of your body movements, Midori PF1 golf pants will be offered in several styles and fashionable color stories. SRP is $198.
For more information please visit www.midori-anzen.co.jp/mpf1/en/.
About Midori Anzen
Midori Anzen prides itself in providing products that are one level higher than the conventional in contribution to creating a Safety, Health and Comfort. Midori Anzen’s products lend themselves well in serving a variety of recreational and industrial purposes that include safeguarding individual users from potential hazard.
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Jared Minski
Mastro Communications, Inc.
732-469-5700
jared@mastrocomm.com