Created for Golfers by Golfers, MULLIE Golf is set to disrupt the golf retail space
NASHVILLE – Golf’s popularity has been growing rapidly, yet the technology supporting its retail environment has not. Niche online shopping community marketplaces, known as “social-commerce”, are exploding in other verticals like fashion (Poshmark), streetwear (Depop), menswear (Grailed), and music (Reverb). With the spike in golf’s trending interest, and new players needing new ways to both connect to the golf community and shop for gear that fits their game, a similar marketplace has emerged. MULLIE is built for golfers, by golfers as the first ever social-commerce marketplace for golf. MULLIE is a zero-fee (FREE), high-trust, easy to use marketplace that connects golfers with other golfers and brands organically.
MULLIE helps golfers discover the latest available brands and products, from equipment to apparel, all sourced directly from other golfers, brands, and retailers. MULLIE has opened doors to tackle waste by allowing golfers, as well as brands, to up-cycle their used or past season’s products directly to other golfers to fund their next purchase. Unlike other peer-to-peer commerce sites, MULLIE does not charge a fee for listing or selling items. MULLIE is making golf retail more affordable, accessible, and fun by connecting golfers online in a new and exciting way, while driving down prices with their fee-free marketplace.
How the MULLIE Golf app works:
- Discover new brands, new (and second-hand) gear, and other golfers
- Easily list and sell items in seconds – NO MORE FEES – there are 0% seller fees
- Curate your own feed based on your personal likes, tastes, and skill level
- Build connections with and get to know other golfers around you
“We are disrupting golf retail, giving power back to the golfers. We were tired of fee-based platforms that aren’t even FOR golf, tired of getting 17 cents per dollar on our trade-ins, and we are committed to building a better way for golfers to buy, sell, discover, and connect with each other and the game. We have some exciting plans in store for the future to use technology to further connect the golf community and get more clubs in the hands of more people.” – Co-Founders, Michael Zerah and Steven Moskowitz on why they created MULLIE.
Jess McAlister, Digital Golf Collective