News

SunSport Optics: Introduces its newest golf style sunglass. The super-lightweight golf style features TR90 frame technology, optically-correct decentered lenses, and 100 percent UVA and UVB protection.

Loudmouth Golf: Releases its spring 2012 collection, which features seven new distinctive patterns.

Cutter & Buck: Names Ryan Nolz as its 2011 Salesperson of the Year.

Cross Golf: To participate in a fashion show at the EWGA Long Island Chapter’s 13th Tee-Off Party and Sponsor Expo on March 13 at the Melville Marriott Long Island.

Trion:Z: Tour staffer Rory McIlroy won The Honda Classic wearing the Active Series magnetic wristband.

Sabona: Expands its 2012 product line with its first leather magnetic necklace, along with eight new magnetic bracelets.

Sabona: Expands its 2012 product line with its first leather magnetic necklace, along with eight new magnetic bracelets.

Sun Mountain: Introduces the Torrent collection as part of its 2012 rain gear. Torrent offers guaranteed waterproof protection using a new four-way stretch woven fabric that shields against wind and rain, while remaining breathable and stretching to allow a free golf swing.

In Fiamme: Italian golf apparel is now among the apparel selections in the Arizona Biltmore Country Club golf shop in Phoenix, Ariz.

Linksoul Club by John Ashworth & Co.: Announces the addition of eight industry-leading green grass sales representatives – Linda Hunziker (Illinois), Mary Mahoney and Laura Ball (Colorado, Utah, Wyoming), John Parsons (southeast Florida), Tom Pope (Pacific Northwest), Valerie Tumlinson (northern Florida), Cammy West (Arizona, New Mexico) and Brad Wright (western Pennsylvania, West Virginia, western New York).

Junior Sports Corp.: Announces Kentwool as the sock provider for Hank Haney International Junior Golf Academy and International Junior Golf Tour. Kentwool will provide socks to all Hank Haney IJGA students and division winners of the remaining 50 regular-season IJGT events.

Kentwool: Named a preferred partner of the Symetra Tour, and will receive branding and product exposure through various tour channels, including its website, tournaments, pro-ams and mobile office.

Edwin Watts Golf Shops: Launches the E Whitley collection of women’s apparel, highlighted by an assortment of performance polos, skorts and shorts.

USA Dawgs: Dawgs Partners division announces an alliance with the Nevada Athletic Directors Association, and will work to develop a Dawgs Partners fundraising program at every school.

Bermuda Sands Apparel Co.: Signs Thomas Campbell to a one-year endorsement agreement to wear the brand on the NGA Tour.

Ashworth Golf: Re-signs Fred Couples to an endorsement agreement for the 24th year, and announces the signing of more than 30 new brand ambassadors from the PGA, Nationwide and Champions tours, including Justin Leonard, Rory Sabbatini and Johnson Wagner.

Loudmouth Golf: Signs LPGA player Amelia Lewis to an endorsement agreement that calls for her to wear the apparel brand on tour.

Legendary Headwear: Announces a distribution and sales agreement with Casanta & Associates, which will represent Legendary Headwear in an exclusive partnership throughout the eastern United States.

Abacus: Introduces tis Trace jacket and wind shirt in men’s and women’s styles.

Adidas Golf: Tour staffer Brandt Snedeker wore adiPure footwear en route to winning the Farmers Insurance Open.