News

In Fiamme: Italian golf apparel is now among the apparel selections in the Arizona Biltmore Country Club golf shop in Phoenix, Ariz.

Linksoul Club by John Ashworth & Co.: Announces the addition of eight industry-leading green grass sales representatives – Linda Hunziker (Illinois), Mary Mahoney and Laura Ball (Colorado, Utah, Wyoming), John Parsons (southeast Florida), Tom Pope (Pacific Northwest), Valerie Tumlinson (northern Florida), Cammy West (Arizona, New Mexico) and Brad Wright (western Pennsylvania, West Virginia, western New York).

Junior Sports Corp.: Announces Kentwool as the sock provider for Hank Haney International Junior Golf Academy and International Junior Golf Tour. Kentwool will provide socks to all Hank Haney IJGA students and division winners of the remaining 50 regular-season IJGT events.

Kentwool: Named a preferred partner of the Symetra Tour, and will receive branding and product exposure through various tour channels, including its website, tournaments, pro-ams and mobile office.

Edwin Watts Golf Shops: Launches the E Whitley collection of women’s apparel, highlighted by an assortment of performance polos, skorts and shorts.

USA Dawgs: Dawgs Partners division announces an alliance with the Nevada Athletic Directors Association, and will work to develop a Dawgs Partners fundraising program at every school.

Bermuda Sands Apparel Co.: Signs Thomas Campbell to a one-year endorsement agreement to wear the brand on the NGA Tour.

Ashworth Golf: Re-signs Fred Couples to an endorsement agreement for the 24th year, and announces the signing of more than 30 new brand ambassadors from the PGA, Nationwide and Champions tours, including Justin Leonard, Rory Sabbatini and Johnson Wagner.

Loudmouth Golf: Signs LPGA player Amelia Lewis to an endorsement agreement that calls for her to wear the apparel brand on tour.

Legendary Headwear: Announces a distribution and sales agreement with Casanta & Associates, which will represent Legendary Headwear in an exclusive partnership throughout the eastern United States.

Abacus: Introduces tis Trace jacket and wind shirt in men’s and women’s styles.

Adidas Golf: Tour staffer Brandt Snedeker wore adiPure footwear en route to winning the Farmers Insurance Open.

Russell Athletic Brands: Signs Kenny Perry and Josh Teater to endorsement agreements. Perry and Teater will wear apparel from the Russell Athletic Dri-Power performance line.

Tifosi Optics: Names Erin Dahlquist as the company’s director of marketing.

Legendary Headwear: Announces a distribution and sales agreement with Casanta & Associates, which will represent Legendary Headwear in an exclusive partnership throughout the eastern United States.

Fila Golf: To introduce its vintage-inspired 2012 collection featuring a new outerwear range of products that play off 1950s prep school athletics.

Uniting Future Legends: To debut its new spring and summer collection of golf-centric apparel and offer a sneak preview of its fall 2012 collection at the PGA Merchandise Show.

Cross Golf USA: Signs LPGA and LET player Pernilla Lindberg and Nationwide Tour player Camilo Benedetti to endorsement agreements. Both will appear in the brand’s booth at the PGA Merchandise Show in Orlando, Fla.

Leisure Society: Signs John Cook, a 19-time winner on the PGA and Champions tours, to an endorsement agreement to represent the company’s new golf apparel collection.

Allen Edmonds Shoe Corp.: To introduce its new Clubhouse Collection of men’s dress shoes at the PGA Merchandise Show Jan. 26-28 and at the Association of Golf Merchandisers Product Preview on Jan. 25.