News

Sundog Eyewear: Renews its endorsement agreement with Paula Creamer, the 2010 U.S. Women’s Open champion who has the Sundog Eyewear Paula Creamer Collection.

Hollas: Tour staffer and PGA Tour rookie Matt McQuillan placed third at the John Deere Classic. Fellow staffers Jason Bohn and Bryce Molder also finished in the top 30.

Golf4Her: Re-signs LPGA player Mallory Blackwelder to an endorsement contract for 2011.

AHEAD: Will support Patriot Golf Day and add polos and accessory gift packs to the merchandise program. Patriot Golf Day is slated for Sept 2-5 and AHEAD will commit to donate $2.50 for every cap and polo shirt sold and $1.50 for each accessory gift set to the Folds of Honor Foundation.

Abacus: Selected by the European Solheim Cup team to design a full line of clothing for this year’s match, Sept. 23-25 in Ireland.

Dawgs Golf: New Crossover shoes are now available in all PGA Tour Superstore locations.

Fila Golf: Reports on tour staffer Stacy Lewis, who notched her fifth top-10 finish of 2011 at the Wegmans LPGA Championship at Locust Hill Country Club in Pittsford, NY.

Abacus: Selected by the European Solheim Cup team to design a full line of clothing for this year’s match, Sept. 23-25 in Ireland.

Lanctot Ltee: Announces that its Vuarnet line will be under the Nivo brand in 2012.

AHEAD: Reports on the positive response from the American Junior Golf Association to the company’s sponsorship support.

Kentwool: Reports a nearly 600 percent year-over-year increase in sales of its premium performance socks. The growth has been spurred by a tripling in the number of on-course shops carrying the brand of socks.

Tifosi Optics: Introduces Slope, a new sport fashion eyewear model for 2011.

Sunice: Announces a new fabric for the Typhoon category, Zephal. The fabric is lightweight and quieter, and lends itself well to the pops of color and stylish plaids of the Typhoon collection.

Performance Sports Brands: Announces Energy Athletic Golf, golf apparel that features exclusive and patented IonX ionized energy fabric and has a negatively charged, electromagnetic field embedded into its structure.

True Linkswear: Opens online sales of its second edition shoe, the Stealth, which was unveiled at the PGA Merchandise Show earlier this year.

Divots Sportswear: Staffer Sonny Skinner earned honors as the low PGA Club Professional at the recent Senior PGA Championship.

Kate Lord: Tour staffer Brittany Lincicome won the ShopRite LPGA Classic in the brand’s new spring performance collection.

Hollas: Will add a collection of core apparel styles for juniors for spring 2012.

Zero Restriction: Introduces its ZR-290x performance enhancing tech wear collection.

Trion:Z: Adds Ryo Ishikawa to its U.S. Open promotion, joining fellow Trion:Z golf staffers Rickie Fowler and Rory McIlroy. If one of the three wins the U.S. Open, the company will give out 1,000 free red, white or blue Active Series wristbands.