News

Quagmire Golf: Offering limited-edition, children’s ColorFusion T-shirts inside the merchandise tent at this week’s Shell Houston Open.

Sunice: Enters into a one-year sponsorship agreement with the Executive Women’s Golf Association. Sunice will be recognized as the association’s official rainwear partner and as a licensed vendor.

Ecco: Signs LPGA rookie Gerina Piller to an endorsement agreement in which Piller will compete in the brand’s Golf Street and BIOM Golf models.

Abacus: Reports on its Carlo Polo from the brand’s spring collection.

Trion:Z: Reports that staffers Rickie Fowler and Rory McIlroy posted top-10 finishes at the World Golf Championship-Cadillac Championship.

Allen Edmonds: Announces that its new Honors Collection shoe line will be available in the company’s 33 retail stores and online beginning March 28 with a special introductory price promotion.

Quagmire Golf: In partnership with Arnold Palmer Enterprises, announces the launch of Arnie, a golf and lifestyle apparel line inspired by the looks and fabrics worn by Palmer during the peak decades of his playing career.

Ecco: Is named Best Golf Shoes Brand in the 2011 About.com Readers’ Choice Awards.

Colantotte International Inc.: Signs LPGA player Chie Arimura to an endorsement agreement. Arimura will wear Trion:Z product during tournament play.

Divots Sportswear: Enters into a strategic partnership with the Georgia State Golf Association to become the official apparel partner of the GSGA.

Antigua: Licensing agreement with PGA of America extended to include 2012 Ryder Cup and 2011-12 PGA Championships.

Quagmire: Debuts it Kids line, which features ColorFusion shirts, inside the merchandise tent at the Puerto Rico Open.

Quagmire Golf: Signs endorsement agreements with former Women’s British Open champ Karen Stupples, LPGA rookie Gerina Piller and veterans Stephanie Louden and Diana D’Alessio.

Etonic: Renews its partnership with Rally for the Cure, a breast cancer awareness program benefiting Susan G. Komen for the Cure. As an official partner for 2011, Etonic will provide golf and running footwear for Rally for the Cure golf and tennis events.

Etonic: Announces Eric Mueller as its golf sales representative to cover the Iowa PGA section.

The AHEAD website (www.aheadweb.com) was incorrectly identified in the Wednesday, March 9, issue of The Apparel Wire.

Iconic Sport: Reports on the response to its sun accessories and main apparel line at the PGA Merchandise Show in January. Also, Iconic Sport has relaunched its website.

Kentwool: Announces additional colors for its men’s and women’s performance socks.

USA Dawgs, Inc.: Introduced its new Dawgs Partners program at the recent Nevada Athletic Directors Association Conference, held Feb. 23-25.

Pukka Headwear: Announces the release of its new Performance-Tech Collection, which features 22 pre-designed looks that capture Pukka’s ability to combine colors, free contrasting options and performance-driven design components with multiple fabric combinations.