Next Round introduces two new B2B initiatives designed to simplify the trade-in experience, reward participating golf facilities, and eliminate pricing uncertainty
RICHMOND, VA. — Next Round, a leading golf equipment trade-in platform powering upgrades for pro shops, club fitters and retailers worldwide, recently launched a pair of B2B programs crafted to streamline the trade-in journey while offering greater transparency and incentives for partners: the Cash Back Rewards Program and Price Lock Guarantee.
With the launch of their industry-leading Cash Back Rewards Program, Next Round makes it easier for golf facilities to turn member trade-ins into incremental pro shop revenue while rewarding the facility for the volume it generates. Members quote their clubs from home through the Next Round portal, bring them to the shop when convenient, and staff simply confirms and ships the trade with boxes and labels provided by Next Round. Every qualifying trade counts toward the facility’s 10% Cash Back Rewards Program, with no maximum.
For every $5,000 in qualifying trade-in volume, the facility receives a $500 cash payout. Next Round handles the pricing, logistics, processing, and program administration, allowing facilities to drive more trade-in activity and generate meaningful incremental revenue without adding complexity for staff. The program turns equipment members may no longer use into a simple, repeatable revenue opportunity for the pro shop.
In tandem with the new rewards program, Next Round has introduced its Price Lock Guarantee to give B2B partners greater confidence and certainty throughout the quoting process. Through the Next Round system, golf shop personnel can evaluate and rate trade-in gear on-site, establishing its condition and value before shipping. When the equipment arrives at the Next Round warehouse, the company pledges to honor the facility’s submitted condition grade and valuation, provided the physical equipment matches the original submission. By locking in the agreed-upon price from the start, the program eliminates the uncertainty of secondary inspections, unexpected price adjustments, and the back-and-forth negotiations that can occur.
“Everything we’re doing with these two programs comes back to one goal, and that is making trade-ins better for the businesses that make them possible,” said Steve Stoloff, CEO of Next Round. “Our partners deserve to be rewarded for the volume they drive, and they deserve confidence that the quotes they give their customers will hold.”
These new initiatives reflect a broader commitment to turning trade-ins into a profitable service for facilities rather than a logistical burden. The Cash Back Rewards Program kicked off September 1, 2026, and detailed terms are available via Next Round’s Cash Back Rewards portal. Retailers and pro shops looking to partner with Next Round are encouraged to book an onboarding session.
About Next Round
Founded in Richmond, Virginia, Next Round provides high-quality, gently used golf equipment and turnkey trade-in programs that make upgrading clubs seamless, convenient, and rewarding for golfers and facilities alike. The company’s industry-leading operations minimize staff hassle, enhance the member experience, and support golf facilities. Beyond creating value for golfers and pro shops, Next Round is committed to growing the game by supporting organizations such as First Tee and PGA HOPE, helping make golf more accessible to players of all ages and abilities. Each trade-in advances this mission, while giving clubs a second life, reducing landfill waste and promoting a more sustainable future, combining social impact, environmental responsibility, and industry innovation.
Check out Next Round’s selection of premium used golf clubs or connect with Next Round on their website or on social media: Facebook and Instagram.
Media Contact:
Kelly Ciccarello
Buffalo Groupe
540.903.0309
kciccarello@buffalogroupe.com
