Business-Critical Research, Data and Insight is a Complimentary NGCOA Member Benefit
Charleston, S.C. — The National Golf Course Owners Association (NGCOA) announces the availability of its two latest member-exclusive research publications: “Modern Guide to Golf Marketing” and “Cyber Risk And Data Protection — Shield Your Golf Business From Greens To Screens.” Both of these guides serve to help golf course owners and operators approach business operations more confidently, deliberately and effectively by providing accurate data, practical advice and easy-to-implement tactics.
The “Modern Guide to Golf Marketing,” researched and written by Impact Golf Marketing’s Robbie Wooten, is a detailed description of today’s top golf marketing tactics, tips and trends. It was written specifically for golf facility owners and operators to help them take the guesswork out of pinpointing correct audiences, crafting compelling messages, launching campaigns, and tracking results. Within its nearly 50 pages, this report spotlights the most important aspects of successful marketing in 2025, how to leverage business through capitalizing on the key trends driving marketing success, and launch the most effective and efficient content-related campaigns.
“Cyber Risk And Data Protection — Shield Your Golf Business From Greens To Screens,” a 35-page report researched and written by Golf Business contributor Harvey Silverman, provides the latest information and data on existing dangers, best practices, and current solutions to protect businesses from falling into the hands of cybercriminals. It also explores the imminent dangers, the ever-evolving cyber hacking threats, and how to protect the business and its employee and customer data from a hacking disaster. It also dives into the fiduciary responsibilities and critical cybersecurity measures that golf course operators must adopt to protect customer, employee, and vendor data while building resilience against potential cyberattacks.
NGCOA members can access the white paper at no cost as a benefit of membership in the NGCOA online Research Center. Non-members can join the association at NGCOA.org/JoinNow to receive these publications and many other benefits complimentary with membership.
About the National Golf Course Owners Association
The NGCOA is the leading authority on the business of golf course ownership and management. The association represents and promotes the interests of golf courses as the principal businesses and economic assets of the game of golf. The not-for-profit organization is the only trade association dedicated exclusively to golf course owners and operators. Through advocacy, education and information resources, purchasing programs and networking opportunities, the NGCOA helps golf course owners and operators run more successful businesses. For more information or to join, visit ngcoa.org or call 800-933-4262.
Media Contact: Renée Flowers, Senior Director of Marketing and Communications, NGCOA, rflowers@ngcoa.org
