Pellucid’s ’21 State Of The Industry: Become A Subscriber In December To Guarantee Your Ticket!
We’ve now compiled the November Revenue & Rounds numbers from our Golf Market Research Center (GMRC) participants so all that’s left is December results with indications that we’ll pass the 500M mark for the year (wow!). We’re planning to host/broadcast our 18th Annual State of the Industry (SoI) during the PGA Show in January which, based on the underlying numbers’ strength and our improved visibility to the ’19-’21 trend, you don’t want to miss. New this year is you’ll have to be a Pellucid subscriber to get access so we thought we’d put out a yearend incentive to help you become part of the world of Pellucid (and use any leftover ’21 money you might have):
- Pellucid Publications Membership National – For the majority of industry stakeholders who aren’t facility owner/operators, this provides annual distribution and access to all our publications (Outside the Ropes, State of the Industry, Monthly Nat’l/Regs/Mkts Weather Impact, National Consumer Franchise Scorecard): $495 annual, subscribe here
- Golf Market Research Center – For the majority of owner/operators, this is the “best value” ticket to the world of Pellucid. It includes access to the GMRC portal for comparative period reports on Trend Analysis, KPI Scorecard and a Market Profile updated annually. It also includes portal access to our facility-specific, historical weather impact service, Cognilogic as well as portal access to our newly-introduced facility-specific, weather and Capacity Rounds 60-day forecast service, Foresight: $500 annual per facility ($450 for NGCOA members), subscribe here
- Pellucid Publications Membership Local – For owner/operators who don’t want to participate in the GMRC program, this provides annual distribution and access to all our publications (Outside the Ropes, State of the Industry) plus a Golf Local Market Analyzer Data Workbook and annual portal access to Cognilogic for the facility’s assigned weather station: $495 annual, subscribe here
Subscribers prior to December 31, 2021 will also get the national monthly rounds performance summary for ’21, ’20 and ’19 which outlines the ups, downs and net gain due to COVID as well as the 2-year average growth rate. We know from the GMRC results that many of you have an abundance of cash, now’s the time to invest it in better insights to make better-informed decisions in the upcoming year and ride the COVID wave!
