Pellucid releases ’24 industry scorecard: 6 Birdies, 4 Pars, No Bogeys + 3 records set!
Pellucid & Edgehill Golf Advisors presented their 22nd consecutive annual State of the Industry (SoI) last week during the PGA Show to an in-person audience of nearly 100 and an additional ~50 online participants. Proving yet again that Pellucid/Edgehill aren’t “industry contrarians,” there was nary a red number in the wide-ranging, 90-minute review from Golf Revenue to the national weather impact figure of Capacity Rounds. The below image visualizes the key metrics “waterfall” designed by Pellucid and identifies those metrics achieving birdies (green) and pars (yellow). The SoI report quantifies each metric’s value and % change in the 70-slide PowerPoint deliverable:
In the SoI, Pellucid also identifies which of the above metrics were modern-era records as well. That said, the growth rate of many metrics has slowed after significant post-COVID gains which is discussed in the webcast recording (also available to SoI purchasers). So, how do you get Pellucid/Edgehill’s comprehensive and unique take on ’24 industry health and ’25 trends to watch and projections?
- Subscribe to the Pellucid Publications Membership – $495 annual, access to everything Pellucid publishes annually (25 publications and reports)
- Subscribe to the Golf Market Research Center (facility operator/owners only) – $500/$450 (NGCOA members), select publications, facility-specific weather impact reports (updated daily, historical and 60-day forecast) plus annual market profile data (demographics/trend, golfer base/trend, facility rounds/trend, supply level/profile, average velocity and utilization by 5 facility types (Private, Learning & Practice, Public Premium/Value/Price)
- Purchase the State of Industry suite – $275, PowerPoint slides and access to the recording of the Orlando presentation by Jim, Stuart and Ross Liggett of Metolius
Our growing subscriber base already has the presentation and is sifting through it for results and trends which will influence their business in ’25. This is the one, annual Pellucid product that is relevant to every industry stakeholder and it is unmatched in the industry in breadth and insights. Our clients adhere to the advice of mathematician and philosopher Charles Babbage: “Errors using inadequate data are much less than those using no data at all.” If you agree…then you should be one of our clients. For additional information or questions, contact Jim Koppenhaver or Stuart Lindsay.
