BRENTWOOD, Tenn., – PrideSports confirms nine of the 12 U.S. Ryder Cup team members, and 10 of 12 European competitors, relied on the company’s replaceable cleat solutions during the biennial event contested this past weekend at Whistling Straits in Sheboygan, WI.
The U.S. squad captured victory by a 19-9 margin on the windy and difficult Straits Course. It was only the team’s second win at the event since 2008 but was the largest winning total since the Ryder Cup expanded to include all of Europe in 1979. Both teams dealt with demanding conditions that made the traction and stability provided by CHAMP® and Softspikes® cleats invaluable over the weekend.
“The Ryder Cup is a showcase for the best players in the world and the fact that almost 80% of the field used our replaceable cleats over spikeless golf shoes is a stat that golfers everywhere should learn from,” said John Hohman, senior vice president of marketing for PrideSports/MacNeill-Pride Group.
Replacement Softspikes® and CHAMP® cleats can be purchased in the golf section of most large retailers, sporting goods stores, golf specialty and golf course pro shops across the country. Cleats can also be purchased online from any of these locations, your favorite online store or directly from www.golfspikes.com.
PrideSports is the undisputed leader in the golf cleat segment with its CHAMP® and Softspikes® brands. The company recommends golfers change their cleats every six to eight months – or even more frequently based on use – to ensure golfers get the maximum performance out of their footwear.
CHAMP’s Helix®, Zarma Tour® and Stinger® cleats, as well as Softspikes’ Pivix®, Pulsar®, Silver Tornado™ and Stealth® cleats, dominate the OEM and secondary market in terms of performance and sales. More information can be found at www.champspikes.com and www.Softspikes.com.
About PrideSports
Headquartered in Brentwood, TN with offices across America, Europe and Asia, PrideSports provides traction elements and retention systems to athletic footwear manufacturers around the globe as well providing its CHAMP and Softspikes branded products to retail channels worldwide – maintaining a preeminent position within golf, soccer, baseball, football and other sports. In addition, the company provides a full line of golf accessories and is the largest producer and distributor of golf tees in the world, with brands including Pride Golf Tee®, Pride Professional Tee System® (PTS) and Zarma Fly Tee®.
Media Contact:
Lauren Haber
Verde Brand Communications
lauren@verdepr.com
412.780.5000
