• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

Advertise • Subscribe • Contact

The Golf Wire

Covering the business of golf!

MENUMENU
  • Apparel
  • Business
  • Courses
  • Equipment
  • People
  • Podcasts
  • Jobs
  • Search
    Close

PUMA GOLF INTRODUCES BEAUTIFUL GAME APPAREL COLLECTION

April 7, 2025

Twitter Facebook Pinterest Email

Inspired by the Sights, Sounds, and Tastes of the Year’s First Major

IMAGES: LINK

CARLSBAD, Calif.  – In celebration of the first major of the season, PUMA GOLF has introduced the BEAUTIFUL GAME apparel collection. Consisting of sophisticated, fresh patterns, an elegant color palette, and stunning floral designs, a BEAUTIFUL GAME will appeal to any player who loves the start of the golf season and everything that goes with it.  

“Every golfer in the world loves when Spring arrives, the weather warms up, and the first major rolls around,” said Mike Diaz, Director of Puma Golf Marketing. “It’s an exciting time of the year that’s all about rebirth and the Beautiful Game collection is aimed at players who want to capture that feeling with their apparel.” 

The new BEAUTIFUL GAME collection is inspired by the sights, sounds, and tastes of the year’s first major in Georgia, and accordingly incorporates colors and patterns players associate with the location. Themes that incorporate flowers, pink fruit, tropical peach, and red fire, set the tone in a lineup that includes caps, polos, and a pair of sneaker-style Clyde G golf shoes. Look for Puma Golf staffers Danny Willet and JJ Spaun to wear items from the collection this April when they tee it up at the first major of the year.      

Items in the BEAUTIFUL GAME collection include:

Beautiful Game Cap (White Glow-Deep Navy or Dark Myrtle-Pink Fruit)

Freshly Picked Cap (Dark Myrtle or White Glow)

Looper Cap (White Glow-Dark Myrtle)

MATTR Beautiful Game Polo (White Glow-Red Fire)

MATTR Freshly Picked Polo – LC (White Glow-Pink Fruit or Dark Myrtle-Pink Fruit)

MATTR Beautiful Game Polo – LC (White Glow-Red Fire or Deep Navy-White Glow)

PUMA Clyde G Peaches spikeless golf shoes (Warm White-Tropical Peach)

All items in the BEAUTIFUL GAME collection are available at select retailers and pumagolf.com now. For more information regarding the collection, please visit pumagolf.com.

About COBRA PUMA GOLF

COBRA PUMA GOLF is a corporate division of PUMA, one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. COBRA PUMA GOLF is an inclusive company, promoting game enjoyment for golfers of all abilities, attitudes and styles. The brands full-range portfolio includes COBRA Golf’s high-performance drivers, fairways, hybrids, wedges, putters, and irons, as well as PUMA Golf’s sport lifestyle inspired footwear, apparel and accessories. Fusing performance and style, COBRA PUMA GOLF brings a focus on innovation, technology, compelling design and superior performance with an edge to the global golf marketplace. For more information, visit cobragolf.com and cobragolf.com/pumagolf.

 

Media Contacts: Mike Chwasky, JDPR, mikec@jdpr.com

 

 

 

 

 

 

Tweet
Share
Pin

Related Posts

AGM ANNOUNCES FREE WEBINAR TO HELP VENDORS AND RETAILERS ...

RICH BEEM TRUSTS SHOT SCOPE LIKE HE TRUSTED HIS CADDIE ON...

SARA BAY ANNOUNCES CENTENNIAL CELEBRATION PLANS FOR 2026

Primary Sidebar

Search

Footer

THE GOLF WIRE

  • Facebook
  • Instagram
  • Twitter

FAQ | Privacy Policy | Turnstile Media Group © 2025, All rights reserved.

Sign Up For Free

Join us to receive the Wire with the latest golf industry  news, product announcements, media interactions, golf travel deals and fashion releases.