CARLSBAD, Calif. (February 23, 2021) – Today, PUMA Golf introduced the newest addition to its popular spikeless franchise, the IGNITE FASTEN8, continuing to deliver premium comfort, top-notch performance and versatile style that golfers of all levels will appreciate.
The IGNITE FASTEN8 ($120) family provides wearers added stability with a new, exacting fit, in multiple sleek designs, featuring both a traditional lace up style and PUMA’s proprietary DISC technology, and also a PRO version with a microfiber upper. The FASTEN8 lace version is also available in several eye-catching colorways for women ($100).
What differentiates this shoe from other spikeless options, is an all new FASTEN8 Fit System, consisting of 8 interior webbing support straps that are integrated into the lacing system. The 8 webbing straps are secured from underneath the foot and when the laces, or DISC, are tightened, each of the Fasten8 straps deliver an exceptionally secure, personalized fit for players with all foot shapes and sizes. The FASTEN8 also features a PWRCAGE (a TPU saddle integrated with midfoot support webbing straps) and PWRFRAME (an ultra-thin TPU frame placed in high stress areas) technologies, both of which contribute to greater overall stability during the swing and increased comfort while walking.
Enhanced comfort and performance in a variety of turf conditions (or even for wear off the course) is provided by a strategically designed, organically-altered traction pattern in the sole, as well as IGNITE Foam in the midsole, which yields energy return and cushioning throughout the course of 18 holes. The FASTEN8 shoe features a non-stretch, waterproof and breathable mesh construction in the forefoot area for versatile performance in varying weather conditions and SOLESHIELD, a micro-thin TPU film that is vacuum-formed around the midsole to make cleaning off dirt and debris quick and easy. The FASTEN8 Pro features a microfiber upper, delivering conform, style and performance
“The new IGNITE FASTEN8 shoe continues to deliver the cool, classic style that has become synonymous with PUMA Golf, in a popular mix of colorways that will appeal to a wide range of players,” said Andrew Lawson, PLM, Footwear, PUMA Golf.“When you combine our innovative new FASTEN8 Fit System with PUMA’s other impressive footwear technologies you have a shoe that delivers true versatility, style and performance, all while ensuring the perfect fit and feel for every golfer.”
IGNITE FASTEN8 and IGNITE FASTEN8 DISC are available in six colorways in sizes 7-14. IGNITE FASTEN8 PRO is available in five colorways in the same size range, while IGNITE FASTEN8 Women’s is available in sizes 5.5-12 in four colorways. Check out all the color offerings at pumagolf.com. The FASTEN8 family will be available online and at retail on March 2.
HI-RES IMAGES: http://bit.ly/3uafeWs
Media Contacts:
Rachel Rees, COBRA PUMA GOLF, rachel.rees@cobrapuma.com, cell: 760.710.7434
Mike Chwasky, JDPR, mikec@jdpr.com, cell: 310.614.6249
About COBRA PUMA GOLF
COBRA PUMA GOLF is a corporate division of PUMA, one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. COBRA PUMA GOLF is an inclusive company, promoting game enjoyment for golfers of all abilities, attitudes and styles. The brands full-range portfolio includes COBRA Golf’s high-performance drivers, fairways, hybrids, wedges and irons, as well as PUMA Golf’s sport lifestyle inspired footwear, apparel and accessories. Fusing performance and style, COBRA PUMA GOLF brings a focus on innovation, technology, compelling design and superior performance with an edge to the global golf marketplace. For more information, visit cobragolf.com and cobragolf.com/pumagolf.
