REPLACEABLE CLEATS PRODUCE CLEAN SWEEP ON PROFESSIONAL TOURS
Players wearing footwear with replaceable cleat technology captured victories at the World Golf Championships, PGA TOUR, LPGA Tour and PGA Tour Champions events over the weekend.
“It was another great week for players wearing cleated footwear with wins across the board,” said John Hohman, senior vice president of marketing for PrideSports. “It was especially gratifying to see two of the top players in the world return to footwear with cleats at the WGC HSBC Champions. We had a feeling it would only be a matter of time before they returned to using a shoe with replaceable traction. There is no substitute.”
In addition to the winner at the WGC HSBC Champions event, 21 out of the top 22 finishers wore cleats. Replaceable cleats were also on the footwear of the winners of the PGA TOUR’s Sanderson Farms Championship, the Swinging Skirts LPGA Taiwan Championship and the Invesco QQQ Championship on the PGA Tour Champions tour.
PrideSports is the undisputed leader in the golf cleat segment with its CHAMP® and Softspikes® brands. CHAMP’s Helix, Zarma Tour and Stinger cleats, as well as Softspikes’ Pivix, Pulsar, Silver Tornado and Stealth cleats, dominate the OEM and secondary market in terms of performance and sales.
About PrideSports
Headquartered in Brentwood, TN with offices across America, Europe and Asia, PrideSports provides traction elements and retention systems to athletic footwear manufacturers around the globe as well providing its CHAMP® and Softspikes® branded products to retail channels worldwide – maintaining a preeminent position within golf, soccer, baseball, football and other sports. In addition, the company provides a full line of golf accessories and is the largest producer and distributor of golf tees in the world, with brands including Pride Golf Tee®, Pride Professional Tee System® (PTS) and Zarma Fly Tee®.
Contact: Mike Alday
Alday Communications, Inc.
615-791-1535 ext. 22