BRENTWOOD, Tenn., – PrideSports® confirms the winner of the PGA Tour’s Genesis Invitational, contested at the famed Riviera Country Club outside of Los Angeles, relied on the company’s PINS thintech EXP replaceable spikes in his Adidas Z-21 shoes.
The 23-year-old Chilean champion set the 36-hole scoring record for the first two rounds of the event, carding back-to-back scores of 63 on his way to a wire-to-wire victory. He was not alone at the top of the leaderboard, as both the runner-up and third place finishers also chose replaceable spikes over spikeless alternatives.
“The Genesis Invitational is one of the strongest fields of the season, and it is no surprise that the three at the top of the leaderboard, as well as 10 of the top-12 finishers, trusted our spikes to help them perform their best,” said Joe Henderson, President of PrideSports.
Replacement Softspikes® and CHAMP® cleats can be purchased in the golf section of most large retailers, sporting goods stores, golf specialty and golf course pro shops across the country. Cleats can also be purchased online from any of these locations, your favorite online store or directly from www.golfspikes.com.
PrideSports is the undisputed leader in the golf cleat segment with its CHAMP® and Softspikes® brands. The company recommends golfers change their cleats every six to eight months – or even more frequently based on use – to ensure golfers get the maximum performance out of their footwear.
CHAMP’s Helix®, Zarma Tour® and Stinger® cleats, as well as Softspikes’ Pivix®, Pulsar®, Silver Tornado™ and Stealth® cleats, dominate the OEM and secondary market in terms of performance and sales. More information can be found at www.champspikes.com and www.Softspikes.com.
About PrideSports
Headquartered in Brentwood, TN with offices across America, Europe and Asia, PrideSports provides traction elements and retention systems to athletic footwear manufacturers around the globe as well providing its CHAMP and Softspikes branded products to retail channels worldwide – maintaining a preeminent position within golf, soccer, baseball, football and other sports. In addition, the company provides a full line of golf accessories and is the largest producer and distributor of golf tees in the world, with brands including Pride Golf Tee®, Pride Professional Tee System® (PTS) and Zarma Fly Tee®.
Media Contact:
Lauren Haber
Verde Brand Communications
lauren@verdepr.com
412.780.5000
