One native, all-in-one platform will run tee sheet, point of sale, payments, and the golfer experience across Torrey Pines, Balboa Park, and Mission Bay
SAN DIEGO, Calif. – TenFore Golf, the all-in-one, native golf management platform, today announced that the City of San Diego has selected TenFore to power its three municipal golf facilities: Torrey Pines, Balboa Park, and Mission Bay. Together, the 81-hole portfolio hosts roughly 420,000 rounds a year and ranks among the most iconic public golf in the world.
The City’s portfolio is anchored by Torrey Pines, the 36-hole La Jolla landmark that hosts the PGA TOUR’s The Sentry and staged the U.S. Open in 2008 and 2021; Balboa Park Golf Course, the oldest public golf facility in San Diego; and Mission Bay Golf Course, the region’s only night-lit course. As a self-sustaining enterprise serving hundreds of thousands of residents and visitors each year, the City’s golf team’s goal is to provide players of all ages and abilities a top-quality public golf experience. It selected TenFore to help make that the everyday reality for its golfers and staff.
With TenFore, all three courses move to a single native system where the tee sheet, retail and food-and-beverage point of sale, payments, reporting, and golfer apps share one platform—replacing disconnected, multi-system operations. The platform brings the City:
- One native, all-in-one platform — tee sheet, retail & F&B POS, payments, memberships, and reporting in one system, managed across all three facilities from a single login.
- A modern golfer & staff experience — self-service kiosks and QR code check-in, plus a single- and multi-course branded app with on-course check-in, a Buddies list, and Tee Time Hub so golfers can pay for their own round.
- Revenue recovery, built in — NextUp, TenFore’s automated waitlist; StandBy, a day-of walk-up list; and RSVP confirmations that reduce no-shows.
- Built-in resident recognition — identity and eligibility verification so resident and eligibility-based rates are applied automatically and accurately.
- Reliable, integrated payments — dependable processing that keeps the counter moving on the busiest mornings.
- Continuous innovation — including TenFore’s AI Tee Sheet Scheduler and governed AI access to a course’s own data.
- Built, Operated & Supported in the USA — with named, U.S.-based support and data that stays in the United States.
TenFore’s platform was developed in collaboration with the City of San Diego’s golf team, shaped by input from staff and the operational needs of its courses. The result is a modern solution designed to improve the experience for golfers and staff across Torrey Pines, Balboa Park, and Mission Bay.
“San Diego is determined to set the standard for the entire industry, and we’re honored to be chosen to help,” said Jonathan Wride, CEO of TenFore Golf. “This is not plug-and-play software; it’s a hands-on collaboration. Our team is committed to delivering technology worthy of Torrey Pines, Balboa Park, and Mission Bay — and to keep raising the bar for public golf everywhere.”
“Our courses are among the finest public golf anywhere, and we intend to keep it that way,” said John Howard, Director of Golf Operations, City of San Diego. “We selected TenFore for its modern, U.S.-built and supported platform, which gives our team the tools to operate efficiently and deliver the best possible experience for every golfer who plays here.”
San Diego joins a growing number of golf operators adopting modern, integrated technology to manage demand, improve efficiency, and deliver a better golfer experience.
About the City of San Diego Golf Division
The City of San Diego’s Golf Division manages Torrey Pines, Balboa Park, and Mission Bay as a self-sustaining enterprise within the City’s Parks and Recreation Department, reinvesting revenue directly back into its courses and the community they serve. Welcoming hundreds of thousands of residents and visitors each year, it is recognized as one of the most respected — and most successful — municipal golf operations in the United States.
About TenFore Golf
TenFore Golf is a 100% proprietary, all-in-one, native golf management platform for public, private, semi-private, and resort courses — and for single- and multi-course operators. TenFore brings the tee sheet, point of sale, payments, self-service kiosks, branded golfer apps, memberships, marketing, and AI into one native system, so a course can run its entire operation on one platform, one vendor, and one bill. Built, Operated & Supported in the USA. Learn more at www.TenFore.golf.
Media Contact
Ashley Melotakis
TenFore Golf, Inc.
ashley@tenfore.golf · 833-367-3968 · www.TenFore.golf
