Denver, CO. – Shade Headwear (Booth #5250) a leading innovator and the industry’s only premium, low-minimum, private-label, fully-custom headwear supplier sets its sight on the highly anticipated PGA Golf Merchandise Show, January 21st-23rd in Orlando, FL.
Shade will follow up its Spring/Summer 2026 Full Line Custom Headwear Program with the release of its highly anticipated Clubhouse Collection. This new collection brings innovation and trend to the forefront of golf headwear by focusing solely on premium product attributes including the latest in functional fabrics, appliques, and trims while still being backed by Shade’s unwavering commitment to its private label roots.
“We are excited to make our third trip to the PGA Merchandise Show next week”, says Shade Headwear’s Co-Founder and Golf National Sales Manager, James Thompson. “Heading into 2026 with our first full prebook season under our belt and taking all that momentum into 2026 is going to position us well for growth in the new year. We’ve developed a strong base in key territories”, adds Thompson.
“We continually hear that shop buyers have less-and-less time to view lines and make buying decisions. The new Clubhouse Collection is our answer. It’s a premium, custom, private label collection that minimizes the customers time to choose hat styles that sell. Removing the guesswork, lowering minimums per style, focusing on premium styling and adding to our private-label capability in a condensed presentation is the next step to Shade Headwear becoming a preferred vendor in green grass golf”, says Thompson.
Shade Headwear is a lower-minimum, private-label, fully-custom headwear supplier to the green grass golf, craft brewery and outdoor markets. With a motto of Be Cool. Stay Cool we encourage our customers to have fun with the design process and enjoy their relationship with Shade Headwear and our sales reps. Follow us at www.shadeheadwear.com and on socials @shadeheadwear. For more information email James Thompson, Co-Owner at james@shadeheadwear.com or call 567-208-2633.
