Denver, CO. – Heading into the upcoming PGA Show in January 2025, Shade Headwear announces the addition of three well-known industry sales veterans to its sales force.
“We are heading into next month’s PGA Show with a majority of the key territories covered with experience proven sales reps”, says Shade’s Co-Founder and Golf National Sales Manager, James Thompson. 2024 has been a year of building the trust of the industry and proving ourselves as a premium custom headwear supplier and coming out of the July Frisco Show we started to attract the interest of golf’s independent rep sales force. We went to work assembling a great mix of well-respected industry sales veterans and some new up-and-coming sales talent. Momentum and awareness are building heading into 2025 and we are excited to announce the recent rep signings and welcoming them to Shade Headwear team and positioning them to grow our account base”, Adds Thompson.
Chris Alcocer brings over 30 years of golf retail sales management experience and a successful history in relationship building through his strong dedication to customer service and product knowledge to the Shade Headwear sales team. As a multi-line sales representative, he has worked closely with golf professionals and retail buyers-merchandisers to support them and help grow their retail revenues. After spending the last two decades in the So. Cal, Las Vegas and Hawaii territory, Chris has relocated to the Pinehurst, NC area to begin a new chapter with his wife, Laura, their blended family of five adult children and four dogs. He is thrilled to bring his experience and enthusiasm to the Carolinas. He will cover North and South Carolina for Shade. To contact Chris directly, email him at chris@calgolfsales.com
Matt Seare has been in the golf business for 29 years. He began in retail as a salesperson and club fitter. After five years in golf retail, he stepped out from behind the counter and took a sales representative job at Adidas Golf. After 2 years with Adidas, he took a job with Bridgestone Golf, where he is currently. In addition to Bridgestone Golf and Shade Headwear, Matt also has a well-rounded line up of apparel and accessories. Matt covers a large geographic territory of Utah, Idaho and Montana. He currently resides in Salt Lake City, UT with his family. To contact Matt directly, email him at mountainwestgolfsales@gmail.com
Mike Meka has been in the Golf Business for over 30 years, working various roles from Head Golf Professional, Director of Golf, Tournament Coordinator, Manufacturer Sales Representative to name a few. A graduate from Ferris State University with a B.S. Degree: Business-Marketing and Professional Golf Management in 2001. His current position has been working for Cutter & Buck covering North Texas, Oklahoma, Arkansas and Louisiana and now Shade Headwear where he will be covering Oklahoma and Nort Texas. He is married to his l wife Melissa (who is also well-known in the Golf Industry) and their two sons and daughter. To contact Mike directly, email him at mikemeka@pga.com
Shade Headwear is a lower-minimum, private-label, fully-custom headwear supplier to the green grass golf, craft brewery and outdoor markets. With a motto of Be Cool. Stay Cool we encourage our customers to have fun with the design process and enjoy their relationship with Shade Headwear and our sales reps. Follow us at www.shadeheadwear.com and on socials @shadeheadwear. For more information email James Thompson, Co-Owner at james@shadeheadwear.com or call 567-208-2633.
