Oceanside, CA – SknVue,® a 501(c)(3) nonprofit organization created to promote awareness and educate the importance of early skin cancer detection, is making its debut appearance at the Myrtle Beach World Amateur Handicap Championship this week as a sponsor of the “World’s Largest 19th Hole.” SknVue can be found at booth #509.
By targeting the 3000+ golfers who will compete this week, SknVue hopes to motivate everyone to take the necessary precautions against the consequences of skin damage from sun exposure.
During every hour spent on the golf course, recreational golfers can receive 3.5 to 5.4 times the amount of UV radiation exposure needed to cause sunburn. That’s a serious amount of skin-damaging rays. All this excessive UV radiation can lead to skin cancer, a disease that affects more than 3.5 million Americans every year, according to the American Academy of Dermatology. In fact, one in five Americans will develop skin cancer by the age of 70, so it is especially critical to educate youth early about the importance of skin cancer prevention.
SknVue was developed by California entrepreneur Randy Wyant who spent more than 40 years as a health care executive, and most recently with a for-profit skin cancer company. “We want to help everyone, and especially the golf community, become more aware of the actionable steps that should be taken to ensure their skin wellness,” said Wyant. “We are focusing on golf for obvious reasons as the incidence of skin cancer is high among professional golfers, amateurs and weekend golfers who spend many hours in the sun. All golfers need to have a plan in place when they head outdoors to protect their skin.”
About SknVue
SknVue, a leading skin cancer nonprofit organization, focuses on education and early detection of skin cancer, which now is the most common cancer in the world. To learn more, visit www.sknvue.org and connect with us on Instagram, Facebook, Twitter and LinkedIn.
Media Contact:
On Course Strategies
(203) 454-0232
Jane Dally Jane@oncoursegolf-pr.com
Pat Norton Pat@oncoursegolf-pr.com
SknVue
(760) 889-6679
Randy Wyant Rwyant@sknvue.org