A fresh, fashion-forward take on women’s golfwear is arriving just in time for summer: SMBR (pronounced “SYMBER”) is the brand redefining what it means to dress for the green — and the street.
Now officially launched, SMBR blends high-performance fabrics with bold silhouettes, rich tones, and sharp, graphic lines. The debut collection, “Genesis” – meaning the origin of something new – features three tops, three skirts, and one dress, each available in two striking colorways and designed to move with you — and make a statement doing it.
Behind the brand is Amanda Sheppard, an avid golfer and former hospitality lead for Canucks Sports & Entertainment. Frustrated by the lack of stylish golfwear options, she created SMBR to merge her love of the game with an eye for modern fashion and thoughtful design.
“There was a gap in what was being offered. Golf has long followed a singular narrative—one that hasn’t always included us. That’s changing. The game is growing for women, and it’s exciting to see. I wanted to create something that met that shift with intention—something that felt different, with edge, purpose, and point of view.” – Amanda Sheppard
What makes SMBR different:
✔️ Premium European fabrics (UV 50+ protection, moisture-wicking, shape retention, four-way stretch)
✔️ Sustainably made in the United States
✔️ Designed to transition effortlessly from course to city
✔️ Limited-edition drops only — exclusive, elevated, and never overproduced
SMBR is more than just golfwear — it’s a celebration of women claiming space, challenging norms, and doing it all in style.
The full collection is now available exclusively online at smbrgolf.com. The average product price is $140 USD, with sizes available from 2-10 with extended sizing to follow shortly.
