Brentwood, Tenn., – Softspikes, the No.1 spike on Tour is delighted to announce the signing of leading social media content creators and PGA Professionals, Hannah Gregg, Fredrik Lindblom and Lewis Sparrow as official brand ambassadors.
As well as being a prominent influencer on the global stage, Hannah Gregg plays on the Ladies European Tour whilst her fiancée, Fredrik Lindblom is a renowned short-game coach to some of the best players in the world. Both have highly engaged social media followings, are passionate golfers and always compete wearing spikes, so the partnership was a natural fit.
Commenting on the announcement Gregg & Lindblom said, “We are really excited to start this partnership as we both consider spikes an essential part of our equipment, helping us to perform at the highest level when we play and compete. We can’t wait to showcase the benefits of wearing spikes to our followers with a whole new series of educational content coming soon on both ours and Softspikes’ social media channels.”
Lewis Sparrow is a PGA Teaching Professional based in the UK who has amassed a large following on Instagram thanks to his mix of playing and educational content.
“I have always worn spikes and don’t see why any golfers would play without them,” noted Sparrow. “I look forward to working closely with the team at Softspikes to highlight the clear benefits wearing spikes brings to golfers of all levels.”
For years, Softspikes has had tremendous success on the PGA Tour and the 2024 season has been no exception with 28 of the 32 winners this season putting their trust in replaceable traction from Softspikes.
We are thrilled to welcome Hannah, Fredrik and Lewis to Team Softspikes and look forward to working closely with them to create captivating and educational content that drives home the advantages of wearing replaceable spikes to golfers around the world,” commented Joe Henderson, President – Softspikes.
Hannah, Fredrik and Lewis join current Softspikes ambassadors, Coach Lockey and Katie Dawkins as part of Team Softspikes for the 2024/25 season.
Coach Lockey is a PGA golf professional who creates content across social media that is engaging and relatable. His content features golf coaching, golf course vlogs, golf challenges and golf entertainment. All his content is free to watch and is created for golfers to help them enjoy plus help them with their golf game. Katie Dawkins is an acclaimed PGA Teaching Professional who features regularly both online and in print for Golf Monthly magazine.
“Having been wearing spikeless golf shoes for at least 6 years and experiencing numerous traction issues, I was really excited to get back to wearing spikes and educating my followers and pupils that spikes really should be an essential part of your golf equipment,” commented Lockey.
For further information on Softspikes visit www.softspikes.com or www.softspikes.co.uk
Follow Softspikes on social media:
Instagram: @softspikesgolf
Facebook: @softspikes
About Softspikes:
Softspikes is the #1 spike on the PGA Tour and leader in golf cleat technology. Manufactured by PrideSports® and founded in 1993 following a winter metal spike “ban” endorsed by several U.S. State Golf Associations, Softspikes became the industry’s first and only patented non-metal cleat. Offering enhanced traction, added comfort and improved performance, Softspikes replacement spikes can be purchased on Softspikes.com or through major retailers, sporting goods and golf specialty stores and pro shops nationwide.
Media Contact: James Lovett at Front 9 Group
Email: james@front9group.com
Tel: 07885599932
