– With appearances at BPG Montreal, PGA Calgary, and PGA Atlantic, the brand strengthens nationwide retail partnerships. –
MONTRĖAL, CA. – Swing Control, the women’s golf brand where innovation meets elegance, is set to showcase its latest apparel collections at three of Canada’s most important golf industry buying events this fall: BPG Montreal (October 15–17), PGA Calgary (October 21–23), and PGA Atlantic in Charlottetown, PEI (November 3–5).
The upcoming shows follow Swing Control’s successful appearance at the PGA Buying Summit in Frisco, Texas, where the debut of the Spring/Summer 2026 (SS26) Collection generated excitement among both buyers and media. The line’s vibrant palette, technical fabrics, and blend of golf performance with lifestyle versatility earned rave reviews and confirmed its broad retail appeal.
At the Canadian events, Swing Control will present a curated mix of its current Autumn/Winter 2025 collection alongside select previews from SS26. The fall pieces focus on transitional play, designed for lingering seasonal heat yet refined enough to move seamlessly into everyday life. Standout designs include lightweight florals, streamlined ankle pants, and versatile dresses that deliver polish on and off the course while ensuring breathability and ease of movement. In contrast, the SS26 preview introduces bold preppy-inspired designs in bright hues such as Pop Art Pink and Jolly Green. The collection’s use of innovative Velocity and Airspun fabrics offers UPF 50+ sun protection, cooling properties, and moisture-wicking performance, underscoring Swing Control’s commitment to marrying fashion with function.
Each of the buying shows provides a unique opportunity for the brand to deepen its retail relationships. In Montreal, Swing Control will meet with members of Canada’s largest cooperative of golf professionals and clubs. Calgary will serve as a platform to strengthen connections with PGA of Alberta members while giving them a first look at designs that will shape the 2026 season. In Charlottetown, the PGA Atlantic show will introduce the brand to professionals and buyers from across the eastern provinces, expanding Swing Control’s visibility nationwide.
“As a Canadian brand, it’s important for us to be present at the country’s leading buying shows,” said Nancy Robitaille, Brand Manager and Lead Designer at Swing Control. “These events allow us to celebrate our roots while expanding the reach of our collections, ensuring Canadian retailers have direct access to the latest innovations shaping women’s golf apparel.”
Swing Control’s presence at these industry gatherings reflects its dedication to supporting trade partners while reinforcing its position as a go-to women’s golf apparel brand that combines technical innovation, performance, and timeless style.
About Swing Control:
Swing Control is an international golf apparel and lifestyle brand with headquarters in Montréal, Canada. Its origins evolved from a lifelong love of golf combined with a fierce passion for fashion. The founders who manufactured women’s clothing in the late seventies and eighties observed that there was a real need in golf for performance-ready gear that was also fashionable and sophisticated, so in 2009 the company evolved into Swing Control.
For more information, please visit the Swing Control website at www.swingcontrol.com.
MEDIA CONTACT:
Caitie Owona – Director of Communications, Read the Greens, GOLF Media Inc., caitiereadthegreens@gmail.com
Vanessa Marie Price, President of Read the Greens GOLF Media, Inc. VanessaMarie@readthegreensgolfmedia.net
