HARTFORD – SwingU, the sports technology and media company, announced today that it has reached an early milestone of 100+ app & email marketing clients since launching SwingU Academies, its B2B app development and marketing agency, during the 2019 golf season.
SwingU Academies develops personalized, branded instruction and training apps as well as branded weekly email newsletters & programming for clubs, teachers and academies. It counts among its clients some of the most recognizable names in golf instruction including Mark Blackburn, Gary Gilchrist, Hank Haney, Jim McLean, Stan Utley, Jason Baile, Jim Hardy and Chris O’Connell.
“After hundreds of conversations with teachers, we noticed that most instructors aren’t engaging their students off the course and/or executing any kind of marketing or programming plan. There’s so much upside for golf coaches given that only 1 out of 4 active golfers take lessons. That’s what drove us to start SwingU Academies – helping instructors act more like media companies and giving students the anytime, anywhere engagement they want and deserve,” said Charles Cox, CEO of SwingU. “Having signed more than 100 clients in 18 months is a testament to our value proposition, and I couldn’t be more proud of our team from top to bottom.”
By increasing engagement, loyalty and brand awareness, SwingU Academies is able to drive more in-person lesson revenue, while also offering students a world-class virtual academy experience for each coaching client.
“From programming to customized app development, SwingU Academies has built us into a media-powered academy focused on player development and high performance,” said Mark Blackburn, the PGA of America’s 2020 Teacher of the Year.
SwingU Academies delivers the most comprehensive coaching app platform in the world, allowing coaches to develop their own branded app, choosing from a variety of features and monetization strategies, including an interactive student-instructor forum, on-demand library of lessons and drills, 1-on-1 training with swing analysis and prescriptive drills, in-person lesson booking, on-the-course strokes gained stats, business integration, push notifications and more.
To learn more about SwingU Academies, visit our website at SwingU.com/Academies.
About SwingU
Headquartered in Hartford, Connecticut, SwingU is a sports technology and media company focused on golf game improvement. The company owns and operates the top-rated golf game-improvement app across GPS, scorecard, statistics and instruction. SwingU Clubhouse publishes an email newsletter reaching hundreds of thousands of golfers daily. Lastly, SwingU Academies develops personalized, branded instruction & training apps and medis for clubs, teachers and academies. For more company information, please visit www.swingu.com.
Media Contact
Chris Chaney
chris@swingu.com
