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TAGMARSHAL UPGRADES ITS NGCOA PARTNERSHIP

January 13, 2025

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Three-Year Extension Includes Executive Partner Status

Charleston, S.C.  – The National Golf Course Owners Association (NGCOA), the trade association dedicated exclusively to golf course ownership and operations, is pleased to announce that Tagmarshal, the expert in data-driven on-course optimization, has expanded its relationship with the association to become an NGCOA Executive Partner with a new three-year deal.

As part of this enhanced relationship, Tagmarshal will become the named sponsor of the Golf Business LIVE with Michael WIlliams broadcast, and share its comparative data, analysis and insights with the golf course industry within the NGCOA online Tech Center’s Tech Marketplace. The company will also be recognized as a three-year member of the NGCOA Champions Circle.

Tagmarshal will also continue its NGCOA Smart Buy Marketplace purchasing program benefit, offering members a complimentary on-site optimization strategy consultation (a $1,000 value.) The company will also remain an NGCOA multi-year sponsor of the association’s events, including the annual Golf Business Conference, annual Multi-Course & Resort Operators Retreat, and bi-annual Golf Business TechCon (this year being held in October.)

“NGCOA is excited to welcome Tagmarshal as our newest Executive Partner,” said NGCOA CEO Jay Karen. “This is a company that has truly shown up in this industry and demonstrated leadership in technology and value. We are grateful to its entire team for their friendship and investment in the important work we do at NGCOA.”

Tagmarshal helps courses optimize operations by providing full course oversight, including player activity and real-time reporting for proactive management of field flow and efficient on-course operations. Tagmarshal’s GPS-based system gives owners and operators real-time information about where players are on the course and how long they are taking to complete each hole; this technology enables staff to preemptively manage the pace of play in real-time, understand course traffic for cart tracking and grounds maintenance, and improve the player experience — which generates savings and additional golf course revenue.

Bodo Sieber, Tagmarshal CEO and Co-Founder, said “We’re excited to extend our multi-year partnership with the NGCOA, working with their exceptional team to help forward-thinking owners and management teams harness the full power of data and technology to improve and grow the game of golf, leading to successful outcomes for their operations. We couldn’t ask for a better partner than the NGCOA, who shares this vision with us.”

About the National Golf Course Owners Association

The NGCOA is the leading authority on the business of golf course ownership and management. The association represents and promotes the interests of golf courses as the principal businesses and economic assets of the game of golf. The not-for-profit organization is the only trade association dedicated exclusively to golf course owners and operators. Through advocacy, education and information resources, purchasing programs and networking opportunities, the NGCOA helps golf course owners and operators run more successful businesses. For more information or to join, visit ngcoa.org or call 800-933-4262.

About Tagmarshal

Tagmarshal is the market leader in on-course optimization technology, providing courses with full, real-time operational oversight and reporting. The software and resulting data, gathered using golf cart GPS tracking, give golf operators the tools to manage operations effectively, resulting in enhanced player experiences, increased efficiency, cost savings, and additional revenue. Tagmarshal’s technology has collected over 10 billion data points from over 75 million tracked rounds of golf and has relationships with more than 600 partners. Tagmarshal partners with several golf management groups, private, daily fee, public, and resort courses, including 40 of the Top 100 U.S. courses and many daily fee courses.

Media Contact: Renée Flowers, Senior Director of Events and Communications, NGCOA, rflowers@ngcoa.org 

 

 

 

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