TEESNAP INCREASES FLORIDA GOLF COURSE REVENUE BY MORE THAN $101,000 IN SIX MONTHS
Teesnap’s parent company, Allegiant Travel Company, purchased course which created the ideal testing site for software integration
Teesnap, the fastest-growing technology company in the golf industry, has spent the past eight months testing its full suite of software and marketing offerings at Kingsway Country Club in Florida.
Allegiant Travel Company, Teesnap’s parent company, purchased the club to serve as the golf course for Sunseeker Resort, and immediately went to work on auditing and improving course operations. Early results have been impressive, with the course generating an additional $101,000 in revenue within the first six months of implementation.
“The focus of Teesnap has always been how we can use modern technology to help drive revenue to our golf courses,” said Mark Farrow, Teesnap’s Director of Business Development. “Kingsway has been a very rewarding opportunity for us as we can truly use all of our assets to grow revenue, retain more customers and create an overall amazing customer experience. We are combining the power of our data collection within the app and our Managed Marketing Services team for strategy and execution, to unequivocally show our other customers how powerful an integrated system can be.”
In September 2018, the first month of implementation, Kingsway’s year-over-year revenue increased by $19,000 with 750 additional rounds of golf, during its historically slowest month of the year. This trend has continued month over month. Kingsway has increased its revenue simply by using Teesnap’s built-in software data tracking and its Managed Marketing Services to drive better customer engagement and retention.
Golf courses across the United States rely on Teesnap to save time, create a better experience for their customers, and gain a competitive advantage through big data and smarter business intelligence. Teesnap’s software can help with food and beverage, point of sale, reporting, websites, email marketing and tee sheets.
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Teesnap is a mobile, cloud-based ERP system focused on actionable data collection for business intelligence reporting. Teesnap’s platform provides for one single customer record across POS, reservation, CRM, member management, automated email marketing, and food & beverage, all reported through holistic dashboard reports. This enables clients to more accurately market based on customer behavior to influence spending habits. Teesnap’s automated marketing solutions are based on real-time customer behavior touch points. In addition, Teesnap provides Managed Marketing Services for courses and management groups, helping them create and execute digital marketing initiatives. For more information on Teesnap, please visit teesnap.com.
Mark Farrow, Director of Business Development