The Caddie Network and Golf Digest Form Content Partnership
Fans to Get Insider’s Perspective with Caddie Stories, Betting Previews and More
The Caddie Network (TCN) announced today a multi-platform content and programming partnership with Golf Digest. The new partnership will feature several content and programming features to be shared through a variety of platforms, including digital, social and print.
With more than 150 professional caddies participating, TCN is the first-ever digital content platform dedicated to professional caddies and their “on tour” experiences and insights. Additionally, TCN brings to life the world of caddies at the grassroots and amateur level and the unique personalities that golfers around the world enjoy on a weekly basis.
“We are very excited to be partnering with Golf Digest, the world’s leading golf publication,” said TCN Co-Founder John von Stade. “This new partnership will not only increase awareness for the profession of caddying but also help bring more golf fans the unique ‘front row’ perspective that only professional Tour caddies can.”
Max Adler, Editorial Director of Golf Digest, said: “There’s no better source for buzz in the game than caddies—they often tell the players the news—and we’re excited about the analysis and storytelling we can deliver working with The Caddie Network.”
Beginning this month, the Golf Digest and The Caddie Network partnership will feature several content and programming elements, including:
- Weekly Betting Preview – The Caddie Network will provide a caddie on the ground each week at PGA Tour events to offer insight for com’s weekly betting preview, which also features experts from DraftKings and FanDuel.
- Content Syndication – periodically, Golf Digest will syndicate feature content from The Caddie Network, such as the recent story on the Hawaii “ballistic missile” alert scare during the 2018 Sony Open.
- Caddie Reporters – Golf Digest also will occasionally be featuring TCN caddies as reporters for featured content in print issues around key tour events.
- Spotlighting and Honoring the Profession of Caddying – The Caddie Network will share and post Golf Digest pieces that cover the caddie business and industry.
About The Caddie Network
The Caddie Network is the first-ever digital content platform fully dedicated to the unique and critically important profession of caddying. Caddies have a voice and a perspective like none other in all of sports. TCN showcases caddie insights and experiences, helping to bring golf fans worldwide a fresh, informative, entertaining and insider’s perspective. Our exclusive storytelling will be written and produced through the eyes of professional and amateur caddies, along with accomplished journalists, hosts and narrators who will help shape and bring the compelling content to life for fans. TCN will also capture the unique relationships that exist between golfer and caddie. With more than 150 professional caddies participating, TCN is a digital content platform co-owned by Accelerated Growth Partners , Association of Professional Tour Caddies and ITR Management. For more information, please visit The Caddie Network.
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