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The Under-$10 Grip: Why Affordable Premium Grips Create an Opportunity for Golf Shops

October 20, 2026

Accessible retail pricing can encourage full-set replacement while preserving margins exceeding 35% for participating dealers.

WAUCONDA, Ill. – Wedge Guys is a PGA Professional-owned golf company built around a straightforward idea: make professional-quality golf grips and regripping supplies more accessible without asking golfers or golf businesses to compromise on choice. The company’s grip families are offered in Standard, Midsize and Oversize, with more than 30 color options across the lineup and consumer prices below $10 per grip.

When a grip retails below $10, a golfer may be more willing to replace the entire set instead of postponing the job or changing only the most worn clubs. That creates a larger service ticket and helps the player maintain a consistent feel throughout the bag.

Wedge Guys products are structured to provide participating dealers with margins exceeding 35%, depending on model and program. Shops can then combine product margin with installation labor while offering an approachable total price.

“Our goal is to help golf shops grow their regripping business,” said Brian Dalton, founder of Wedge Guys and a PGA Member. “We give our partners grips golfers are excited to try, strong profit margins, and the supplies and support they need to turn that interest into sales.”

Golf shops, PGA Professionals, club fitters and builders interested in becoming a Wedge Guys Authorized Retailer or Preferred Partner can contact Brandon Cabbiness at Brandon@wedgeguys.com.

About Wedge Guys

Wedge Guys is a PGA Professional-owned golf company based in Wauconda, Illinois. The company designs golf grips and provides regripping supplies with a focus on professional quality, choice and accessible pricing. Its grip lineup includes Diamond Hybrid, GLP Velvet, React+ and additional rubber, hybrid and cord models in Standard, Midsize and Oversize. Learn more at wedgeguys.com.

Media Contact:
marketing@wedgeguys.com
wedgeguys.com

 

 

 

 

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