BRENTWOOD, Tenn. – PrideSports® confirms the winner of the 2023 Players Championship in Ponte Vedra Beach, Florida!
The 2023 Players Champion has been on an impressive run in the last year and that streak continued this weekend at TPC Sawgrass. He was able to stay steady and increase his lead over the field throughout the final round making it impossible for his opponents to catch him. He once again showed why he is the current best player in the world.
The Champion trusted his Nike TW22 shoes equipped with the latest technology from Softspikes, Tour Flex Pro.
Since its release on Tour seven weeks ago, there has been a surge of players making the switch to Tour Flex Pro. This technology was able to capture its first win at the WM Phoenix Open prior to its release to consumers. Since then, the pros have been making the switch and seeing immediate benefits.
“The best players in the world take new equipment seriously. If the equipment doesn’t help them, they will not put it in play.” said Joe Henderson, President of PrideSports®. “Since it became available to them, we have seen players immediately make the switch.”
Replacement Softspikes® and CHAMP® cleats can be purchased in the golf section of most large retailers, sporting goods stores, golf specialty and golf course pro shops across the country. Cleats can also be purchased online from any of these locations, your favorite online store or directly from www.softspikes.com
PrideSports® is the undisputed leader in the golf cleat segment with its CHAMP® and Softspikes® brands. The company recommends golfers change their cleats every six to eight months – or even more frequently based on use – to ensure golfers get the maximum performance out of their footwear.
CHAMP’s Helix®, Zarma Tour® and Stinger® cleats, as well as Softspikes’ Pivix®, Pulsar®, Silver Tornado™ and Stealth® cleats, dominate the OEM and secondary market in terms of performance and sales.
Headquartered in Brentwood, TN with offices across America, Europe and Asia, PrideSports provides traction elements and retention systems to athletic footwear manufacturers around the globe as well providing its CHAMP and Softspikes branded products to retail channels worldwide – maintaining a preeminent position within golf, soccer, baseball, football and other sports. In addition, the company provides a full line of golf accessories and is the largest producer and distributor of golf tees in the world, with brands including Pride Golf Tee®, Pride Professional Tee System® (PTS) and Zarma Fly Tee®.
The Brand Amp