Troon Privé Deploys Players 1st Customer Experience Management Solution
Scottsdale, ARIZ. – Players 1st is pleased to announce that its award-winning Customer Experience Management solution has been selected by Troon Privé for use at its portfolio of exclusive private clubs across the United States.
The move expands the existing relationship with the Troon Golf division and several of its recent acquisitions including OB Sports, Premier Golf and Green Golf Partners.
The deployment will leverage the latest capabilities of the Players 1st platform to provide detailed analytics of the member experience at Troon Privé managed facilities. “We are very excited and honored to be expanding our relationship to include the Troon Privé portfolio,” said Peter Smith, senior vice president and general manager for Players 1st. “Their focus on customer experience management as a best practice makes them an ideal partner and we look forward to supporting them on their mission to deliver exceptional member experiences.”
The Players 1st solution will provide enhanced capabilities for the Troon Privé team, providing deeper insights into their member’s experience, driving data-driven decision making and ensuring operational alignment with member feedback.
“The Players 1st platform has greatly enhanced our ability to engage our members and gain critical intelligence,” said Rob DeMore, president of Troon Privé. “These insights bring a comprehensive member perspective into our collaboration with boards, owners, and members to define and deliver each club’s unique vision.”
About Players 1st
Players 1st is the world’s leading supplier of Customer Experience solutions specifically designed to help golf course operators improve business results by providing actionable insights to elevate their player’s experience. Players 1st has forged strategic partnerships with leading national golf associations across Europe and North America, combining their expertise in customer experience management with industry best practices to deliver a powerful, easy to deploy solution for public and private course operators to help them take care of their most important asset – their members and guests. For more information, visit www.players1st.golf and follow us on Twitter @Players_1st , LinkedIn at www.linkedin.com/company/players-1st/ and Facebook at www.facebook.com/players1st.golf/
Players 1st Communications
+45 72 288 288
About Troon Privé
Headquartered in Scottsdale, Ariz., Troon is the world’s largest golf management company providing services at 440-plus locations around the globe, including managing 475-plus 18-hole equivalent golf courses. In addition to golf, Troon specializes in homeowner association management, private residence clubs, estate management and associated hospitality venues. Troon’s award-winning food and beverage division operates and manages more than 475-plus food and beverage operations located at golf resorts, private clubs, daily fee golf courses and recreational facilities. With properties located in 43 states and 33 countries, Troon’s family of brands includes Troon Golf, Troon Privé, Troon International, Honours Golf, OB Sports, Green Golf Partners, CADDIEMASTER, True Club Solutions, Cliff Drysdale Tennis and RealFood Hospitality, Strategy and Design. There are currently 67 Troon-affiliated properties featuring 87 golf courses on national and international “Top 100” rankings. Troon-affiliated properties include Gamble Sands in Brewster, Washington; The Virginian in Bristol, Virginia; Kapalua Golf in Maui, Hawaii; Lofoten Links in Gimsoysand, Norway; and The Els Club Dubai in United Arab Emirates. For additional news and information, visit www.Troon.com, or connect with Troon on Facebook, Twitter, Instagram, Troon Chronicles, Press Room, or subscribe to Troon Magazine.