Scottsdale, Ariz. – Troon®, the leader in providing golf and club-related leisure and hospitality services, is pleased to announce it has been selected to manage The University Club of Milwaukee, a member-owned club in Milwaukee, Wisconsin. Troon Privé, the private club operating division of Troon, will manage club operations, agronomy, food & beverage, and membership marketing.
Founded in 1921 and originally called Tripoli Golf Club, The University Club of Milwaukee offers exceptional golf, swimming, tennis, platform tennis, and groomed trails for cross country skiing, snowshoeing, and sledding in the winter, creating an active year-round Club experience. Located minutes from downtown Milwaukee, the Club has casual and formal dining areas, a 25–meter outdoor pool with a diving board, swimming lanes, a wading pool, an outdoor bar, and a cabana grill, in addition to five outdoor tennis courts and two platform tennis courts. The Club’s Tom Bendelow-designed 18-hole championship course is set on rolling hills atop one of the highest points in Milwaukee County.
“We are proud to announce that our Club will be the only Troon Privé partner club in southeast Wisconsin and we are confident in a promising future together,” said Jim Caragher, President of the Board of Directors for the Club. “Troon’s expertise provides a wealth of resources, data-driven decision-making, and powerful marketing to not only enhance the member experience but also attract new members and ensure the Club’s long-term sustainability.”
Under Troon Privé management, The University Club of Milwaukee will continue to be a fully private, member-owned and board-controlled club with member committees remaining a vital conduit for member input. Under board direction, control, and accountability, Troon will be responsible for all Club operations and will work with the Board to set and execute the Club’s strategic vision. The partnership will position the Club to deliver best-in-class service, high value, and consistent operational excellence to meet the ever-changing private club environment and needs of individuals and families. Club members will enjoy access to Troon’s exceptional network of facilities through the Troon Privé Privileges and Advantage programs.
“The University Club of Milwaukee is a wonderful club and we are honored to be engaged. The club features a breadth of quality amenities, but more importantly, the community of members are welcoming and fun,” said Troon Privé Senior Vice President of Operations Phillip Martin. “Our Troon Privé team sees a tremendous amount of potential for the club and will work in concert with club’s leadership to create a strong strategic plan and provide management support to fulfill the club’s goals and objectives.”
For more information on The University Club of Milwaukee, visit www.uclubmke.com.
About Troon
Headquartered in Scottsdale, Ariz., Troon is the world’s largest golf and golf-related hospitality management company providing services at 875-plus locations in 45-plus states and 35-plus countries, including operational responsibility for 575-plus 18-hole equivalent golf courses. In addition to golf, Troon specializes in homeowner association management, private residence clubs, estate management and associated hospitality venues. Troon’s award-winning food and beverage division operates and manages 600-plus food and beverage operations located at golf resorts, private clubs, daily fee golf courses and recreational facilities. Troon’s family of brands includes Troon Golf, Troon Privé, Troon International, Indigo Sports, CADDIEMASTER, ClubUp, Cliff Drysdale Tennis, Peter Burwash International, True Club Solutions, RealFood Hospitality, Strategy and Design, Casa Verde Golf, ICON Management and Eventive Sports. For additional news and information, visit www.Troon.com, TroonMagazine.com or connect with Troon on Facebook, Twitter, Instagram, Troon Chronicles, Press Room, and via The Turn Podcast.
Media Contact:
Rob Myers
Troon
480.477.0506
rmyers@troon.com
