New Men’s, Women’s FS-01 Available for ‘Early Access’ Preorder Starting Sept. 27th
(TACOMA, Wash.) – TRUE linkswear (TRUE) announces the upcoming debut of its Future Staples line with the new men’s and women’s FS-01 available for “early access” preorder during a 72-hour window from Tuesday, Sept. 27th to midnight (PDT) on Friday, Sept. 30th at www.truelinkswear.com. All footwear ordered during this time will have a target ship date of mid-October (a month ahead of the official release date).
Regular preorders will start Oct. 1st with shoes arriving directly to customers in mid-November. All customers reserving their pair during either early access period will receive 20% off. Following the preorder periods, the FS-01 will be offered at the TRUE website via a soon-to-be-launched experiential landing page. Select golf shop and specialty store availability will be announced later this year and in 2023.
A classic sneaker silhouette brought to life with TRUE fit, feel and technology, the FS-01 keeps golfers moving on any terrain and in all conditions. The 100% Eco-Genuine Leather Upper is hand-crafted for a polished look on the outside – while inside, TRUE’s new proprietary Ultra Plush Insole System offers unrivaled comfort, fit, and performance both on and off the links. The shoe’s construction is innovative and durable while maintaining a timeless minimalist aesthetic that looks just as good on the golf course as off it.
“The FS-01 is the embodiment of our ‘All Day’ design philosophy and an unrelenting dedication to creating shoes that golfers are proud and excited to wear anywhere,” says TRUE President Jason Moore. “The Future Staples line pays homage to the classic sneaker silhouettes we grew up with while featuring the most advanced technology and comfort-driven innovation of any TRUE to date. We love this duality and believe the TRUE community will, too.”
Golfers can choose from three exciting colors made with sustainable, recycled leather: White, Black and Walnut, as well as three limited colorways, Fog, Soft Rose and Seafoam. All FS-01s are offered in men’s sizes 7-11.5, 12, 13, 14 and 15, and women’s sizes 5.5-11 with an MSRP of $175. TRUE offers free shipping on orders of $100 or more with shoes delivered in a signature reusable shoe bag (in lieu of cardboard). FS-01 design highlights include:
-Ultra-Plush Insole System allows the foot to sit directly atop the cushioned midsole, forgoing the hardened, dead feel that a traditional lasting board and cement glue create.
-Eco-Genuine Leather offers a soft luxury hand feel, consistent matte pebbled finish and is a genuine leather product that’s highly scratch resistant, odor free, strong, flexible and easy to clean while utilizing pre- and post-consumer recycled leather.
-Achilles Heel Pad is your heel’s new best friend, providing instant comfort. The heel pad provides a plush cushion and locks in your heel for a blister-free walking experience.
-1-Piece Rubber Stitched Outsole provides incredible durability, stability, and longevity, providing the structure for a wrinkle-free midsole that’s easy to clean and looks great.
The introduction of the Future Staples line caps a busy fall for TRUE, which also saw the launch of Second Chance Footwear for overstocked, discontinued, or former limited-edition styles, Curated by TRUE – a handpicked collection of accessories that perform extremely well while looking insanely good, and the addition of several new styles and limited editions of existing best sellers.
For more information: www.truelinkswear.com; @truelinkswear.
About TRUE linkswear
TRUE crafts naturally comfortable gear ready to perform from the links to the streets. As a collective, we aim to inspire each other to achieve camaraderie, wellness and purpose in the pursuit of par. We’re a group of family and friends dedicated to sharing our passion and excitement for footwear, and the game of golf, with like-minded players. Born amid the rugged golf landscapes of the Pacific Northwest, we use only the finest and responsibly-sourced materials to protect golfers from the elements and help them #enjoythewalk.
In keeping with its global ethos, TRUE’s current footwear portfolio includes five core designs focused on sustainability, performance and comfort with a modern, minimalist aesthetic appealing to professional golfers, dedicated amateurs, avid recreational players and new golfers alike. Several TRUE models, like the recently released All Day Ripstop, are crafted almost entirely from recycled materials.
MEDIA CONTACT:
Shane Sharp
Southbound4
Content | Marketing | PR
shane@southbound4.com
www.southbound4.com