True Spec Golf Opens Its First Fitting Studio in Pacific Northwest
True Spec expands its national footprint with new Bend, Oregon studio
SCOTTSDALE, AZ (May 7, 2018) – True Spec Golf, the global leader in custom club fitting and club building, today announced that it has opened its first studio in the Pacific Northwest. Located at Pronghorn Resort in Bend, Oregon, True Spec’s newest studio is the first of its kind in the area. The brand-agnostic club fitting company now has over 20 studios located in major markets around the world.
The new ultra-luxe facility features indoor-to-outdoor hitting bays, an indoor putting studio and a massive short game facility. The fitting studio utilizes GEARS Sports Systems, a full body optical motion tracking system designed to measure and analyze every aspect of sport-specific skills, in full 3D, executed in a game-like scenario. True Spec’s fitting matrix has over 30,000 club head and shaft combinations from all major equipment manufacturers, and each club fit by True Spec Golf Bend is hand built in its Scottsdale, Arizona, build shop.
“We’ve wanted to open a studio in the Pacific Northwest for a long time, and we are excited to bring our premium club fitting experience to Oregon,” said True Spec CEO Hoyt McGarity. “Pronghorn is the perfect location for our new studio. When it comes to amazing courses, world-class instruction, and now the addition of industry leading club fitting, they truly have it all.”
Pronghorn Resort is the leading luxury hotel and residential community in Bend. The resort community features two 18-hole courses, the Jack Nicklaus Signature Course and Tom Fazio Championship Course.
In addition to its world-class courses, the resort boasts Pronghorn Academy, a Golf Channel supported instruction facility led by Jeff Ritter.
An accomplished coach, author and motivational speaker, Jeff Ritter is known for his unique approach to teaching the game. His inspiring perspective on game and lifestyle development has him traveling internationally presenting to golf and business forums to share the message of living more powerfully through the game of golf. He is also National Director of Nike Golf Schools and Junior Camps overseeing curriculum at 120 locations Nationwide.
“Our partnership with True Spec Golf really takes our programming to the next level. Everything they do is a cut above,” said Jeff Ritter. “Not only will golfers be able to sample every brand available to find the best equipment fit for their game, they’ll also be wowed by the experience itself. A day with True Spec is as exciting for golfers as the lower scores they’ll be shooting on the course.”
Through the combination of highly trained professional staff, industry leading technology, top equipment brands, and a detailed build process, True Spec ensures that your new clubs will have you playing your best golf. Fitting service pricing ranges from $125 to $450 per session, based on the fitting type.
To celebrate the opening of True Spec Bend, the new studio will be offering 50% off all fittings through June 30, 2019.
To book your fitting, visit www.truespecgolf.com/get-fit.
ABOUT TRUE SPEC GOLF
True Spec Golf is based in Scottsdale, Arizona. The premium brand agnostic club fitting company was founded in 2014 and now has over 20 studios around the world. True Spec Golf’s fitting matrix stocks more than 30,000 combinations of club heads and shafts from all leading equipment manufacturers. Its expertise has been validated by some of the most well-known PGA, LPGA and Champions Tour players around the world. The company strives to offer the best possible experience, providing every player with clubs that maximize their potential and performance.
In 2018, True Spec Golf was acquired by Emigrant Savings Bank, owned by golf entrepreneur, business leader and philanthropist, Howard Milstein. True Spec Golf is part of Milstein’s 8AM Golf family of companies, which includes: the Nicklaus Companies (in partnership with Hall of Fame golfer Jack Nicklaus); GOLF Magazine and GOLF.com; legendary club maker Miura Golf; Club Conex, the global leader in adjustable golf club adaptor systems; and GolfLogix, the most-downloaded GPS app in golf.
For more information, visit www.truespecgolf.com. .
ABOUT PRONGHORN RESORT
Pronghorn Resort has received recognition as the premier resort community in the West and was the first to offer a side-by-side Jack Nicklaus Signature Golf Course and Tom Fazio Championship Golf Course, both of which are managed by Troon Privé, a private clubs management company. The development offers a range of vacation homes and Residence Club; a full-service spa with five treatment rooms, a couple’s suite, and indoor and outdoor relaxation rooms; fitness center with a movement studio for spin, yoga and Pilates classes, as well as a full gym with LifeFitness equipment; Pronghorn Academy by Jeff Ritter; and the Trailhead Center, a facility for family recreation and outdoor pursuits with immediate access to Central Oregon’s numerous outdoor activities. Dining options include Grill on the Green, Ghost Tree Lounge, Trailhead Grill and Cascada.
Pronghorn is conveniently located minutes from downtown Bend’s budding art and dining scene and renowned craft beer culture, with 18 breweries along the Bend Ale Trail. The resort is the ultimate jumping off point for exploring the countless year-round recreational activities and outdoor adventures available in Central Oregon, including hiking nearby volcanoes, world-class rock climbing at Smith Rock, fly fishing and whitewater rafting on the nearby Deschutes River, paddle boarding, road cycling, mountain biking, and skiing and snowboarding at Mt. Bachelor, North America’s fifth largest ski resort.
Contact:
Isaac Benjamin
Ibenjamin@prcg.com
(212) 683-8100
