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True Spec Golf continues to expand its reach with outdoor fitting experience at Naples Grande

November 5, 2019

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True Spec Golf Opens New Outdoor Location in Naples, Florida

True Spec Golf continues to expand its reach by bringing outdoor fitting experience to Naples Grande Golf Club.

SCOTTSDALE, AZ (November 6, 2019) – True Spec Golf, the global leader in custom club fitting and club building, today announced the opening of a new outdoor location in collaboration with top professional Mark Durland of Naples Grande Golf Club in southwest Florida. This affiliation is the latest in a string of partnerships that unites the nation’s top instructors with True Spec to provide a superior level of performance.

The new location features True Spec’s state-of-the-art fitting container. The container is stocked with a full studio fitting matrix, blueprint station, Loft and Lie machine, and Trackman. The renowned fitting matrix boasts more than 30,000 club head and shaft combinations to find the perfect club to improve your game. The container is adjacent to a real grass hitting area, an optimal set-up similar to what golf pros have access to at tour events.

The Naples Grande Golf Club is the first facility in southwest Florida to feature an outdoor True Spec experience. In partnership with GOLF Top 100 Teacher Durland, the True Spec container provides a new amenity to the Rees Jones-designed private course known for its extraordinary water features. The Durland Golf School is recognized as one of the best golf schools in the state.
“We are excited to have True Spec Golf as part of the Naples Grande experience,” Durland said. “Our members, their guests, resort guests and clients of the golf school will have access to the best club fitting company in the industry. We’ve always been impressed with their ability to deliver a Tour-like experience by offering every major manufacturer and fitting to each player and what they hit best.”

True Spec Golf CEO Hoyt McGarity added: “We believe that the True Spec fitting experience is a premium tool for improvement at every level of the game, and we are thrilled to start our collaboration with Mark Durland and Naples Grande.”

The True Spec container complements an established state-of-the-art indoor studio in Naples with a green grass alternative within driving distance. Naples joins Phoenix and Los Angeles as the first three cities to offer indoor and outdoor True Spec locations.

Naples Grande joins an impressive roster of over 20 first-class golf destinations to offer the True Spec fitting experience. Since its founding in 2014, True Spec has grown into the undisputed leader in luxury fitting with locations across North America, and in major international cities and mobile fitting teams. Each club fit by True Spec is built by hand inside the company’s 10,000-square-foot build shop in Scottsdale and built to the exact specifications that were determined during the fitting process. Fitting sessions range from $125 to $350.

To celebrate the opening of True Spec Naples Grande, the new location will be offering 50% off all fittings through December 31, 2019.

To schedule a fitting, visitwww.truespecgolf.com/naples-grande.

ABOUT TRUE SPEC GOLF
True Spec Golf is based in Scottsdale, Arizona. The premium brand agnostic club fitting company was founded in 2014 and now has 18 studios around the world. True Spec Golf’s fitting matrix stocks more than 30,000 combinations of club heads and shafts from all leading equipment manufacturers. Our expertise has been validated by some of the most well-known PGA, LPGA, and Champions Tour players around the world. We strive to offer the best possible experience, providing every player with clubs that maximize their potential and performance. For more information, visit www.truespecgolf.com.

In 2018, the company was acquired by golf entrepreneur Howard Milstein, and is now part of Milstein’s. 8AM Golf family. In addition to True Spec, other 8AM Golf companies include the Nicklaus Companies (in partnership with Jack Nicklaus); GOLF Magazine and the GOLF.com website; legendary club maker Miura Golf; GolfLogix, the most-downloaded GPS app in golf; and Club Conex, a global leader in the design and manufacture of adjustable golf club adapter systems.

ABOUT NAPLES GRANDE BEACH RESORT

The resort has 474 guestrooms including 29 gulf view suites and 50 Garden Villas plus more than 83,000 square feet of meeting and event space. Every tower guestroom features a private balcony with direct views of the Gulf. Guests of the hotel have access to seven on-site restaurants and bars, three heated outdoor pools, a full-service luxury spa, golf course, an 8,000-square-foot fitness center, business center and an award-winning tennis facility with 15 courts. The property is surrounded by 200 acres of a protected mangrove estuary intertwined with a system of bridges and elevated walking paths that afford access to three miles of beachfront on the Gulf of Mexico. The property is also immediately proximate to the renowned Waterside Shops, Southwest Florida’s most luxurious shopping mall. For more information, visit www.naplesgrande.com.

Contact:

PRCG|Haggerty
(212) 683-8100
Isaac Benjamin
ibenjamin@prcg.com

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