KANSAS CITY, Mo. – Officials at The National Golf Club of Kansas City today announced the course formerly known as The Deuce has been rebranded as The Bluffs. The National Golf Club of Kansas City is home to two Tom Watson-designed golf courses – The National and its sister course, which is now The Bluffs Golf Club.
The new name speaks to the unique Parkville landscape that carves along the Missouri River and recognizes the stunning elevation changes and water features along the course.
The new logo features a shield that ties back to The National’s shield and better connects the two brands. Inside the shield, the blending of a “B” and golf tee details create a strong, recognizable mark that showcases The Bluffs core offering – stellar golf.
“We are thrilled to introduce The Bluffs Golf Club as the next chapter in our club’s journey,” said Dean Lytton, General Manager. “This rebranding not only celebrates our rich history and ties to The National Golf Club of Kansas City but also reaffirms our dedication to delivering unparalleled golf experiences amidst the stunning backdrop of Parkville’s bluffs.”
The Bluffs Golf Club is one of more than 200 properties operated by Invited, the world’s largest owner and operator of private clubs.