IMPROVED SEARCH FUNCTIONALITY AMONG MANY UPGRADES TO NEW GOLF CHANNEL ACADEMY WEBSITE
Golf Channel Academy (GCA), a dedicated network of teaching facilities and world-class coaches, has re-launched its website, GolfChannelAcademy.com , in conjunction with technology partner, ThrivSports.
The new and improved website, which handles roughly 200,000 visitors annually, includes several significant enhancements designed to drive new students to its 87 facilities and 225 coaches worldwide. Chief among these is a large, bold search bar on the homepage that allows visitors to quickly search by city, state or zip code to find the coach nearest them. Once they find a coach to their liking, they can then book directly online through the facility’s own scheduling platform for a fast, easy and safe purchasing experience.
Other upgrades include more coach profiles and interviews, student testimonials and a featured video that explains more about Golf Channel Academy’s very knowledgeable, innovative and dedicated coaches. There’s also a new blog, “The Range”, featuring all of the latest news and achievements of GCA’s coaches, as well as helpful instructional videos and Q&As with the coaches. Visitors to the site will also be walked through Golf Channel Academy’s introductory New Student Assessment program, and will have the opportunity to learn more about a wide array of instructional programs offered by GCA’s facilities.
The new site is fully optimized for mobile devices where the majority of searches to the site now originate, providing for a more pleasant viewing experience on small devices. All photos and videos are stacked, making it easy to scroll and find what you’re looking for.
“This website is one of the many reasons we have made ThrivSports our technology partner,” said Lorin Anderson, Vice President, Instruction, Golf Channel. “We also now have what we believe is the best-in-class instruction scheduler, excellent local website design and hosting options for our coaches and a soon-to-be-released Golf Channel Academy app that will only enhance the coach-student relationship. ThrivSports is making it easier than ever for our coaches to manage and grow their businesses.”
ThrivSports provides coaching organizations a suite of online tools to better manage and market every aspect of their business. Its platform includes custom website development, online scheduling, integrated payments, email marketing and client relationship management software.
To view the new Golf Channel Academy and to find a coach near you, go to www.golfchannelacademy.com.
ABOUT GOLF CHANNEL
Golf Channel is a multimedia, golf entertainment and services company based in Orlando, Fla. Serving the most-affluent audience in all of television, Golf Channel – co-founded by Arnold Palmer in 1995 and now part of NBC Sports Group – is available to nearly 500 million viewers in 78 countries and nine languages around the world. Golf Channel features more live golf coverage than all other networks combined, including tournament action from the PGA TOUR, LPGA Tour, The Open, Olympics, and Ryder Cup, as well as high-quality news, instruction and original programming. Delivering unmatched coverage of the world of golf, fans are able to enjoy 24/7 live streaming of Golf Channel content through Golf Channel Digital and the NBC Sports App, powered by Playmaker Media. In addition, Golf Channel connects the world to golf through a wide array of digital and lifestyle services including Golf Channel Mobile, a comprehensive app covering golf’s latest headlines, scores and analysis; GolfNow, the world’s largest online tee time booking platform and golf course technology partner, which includes the GolfNow Mobile App, featuring on-course GPS tracking, in-round scoring and game tracking; Revolution Golf, the largest direct-to-consumer digital platform in golf ; GolfAdvisor.com, the world’s largest golf course ratings and review resource for golfers, by golfers; a North American network of Golf Channel Academy instructional facilities; and Golf Channel Am Tour, the world’s largest amateur golf tour; and as the Official Media Partner of St. Andrews Links, the Home of Golf.
-NBC Sports Group-
Media Contacts:
Dan Higgins
Golf Channel Communications
407/355-4018
