PLANO, TEXAS, August 16, 2006 – Adams Golf (OTCBB:ADGO) proudly announces that the Idea a2/a2OS hybrid iron sets led Off Course Golf Specialty retail sales for the month of June, according to the latest market share results from Golf Datatech, LLC. The company’s hybrid iron sets previously topped iron sales in February, March, April and May of this year.
"The real driving force behind our success at the retail level is the fact that the Idea a2/a2OS hybrid irons help make the game more enjoyable for a large segment of the golf population," said Chip Brewer, Adams Golf CEO. "We developed the Idea a2/a2OS hybrid irons for the majority of consumers who aspire to improve their game with golf clubs that offer forgiveness and increased distance. With the Idea a2/a2OS hybrid irons, golfers no longer need to worry about hitting long irons or fitting a random hybrid club into a traditional set of irons. We’ve eliminated all the guesswork."
The Idea a2/a2OS sets replace conventional irons with a seamless progression of easy to hit hybrids and irons. The Idea a2 hybrid irons feature two tour-based hybrids integrated perfectly into a set of high-performance irons for the mid to low handicap golfer. The Idea a2OS hybrid irons are engineered for golfers with a higher handicap and a slower swing speed. The set includes four progressively shaped hybrids blended with a set of irons that are designed to be the easiest to hit in golf.
"Adams Golf is a leader in hybrid iron set technology," Mr. Brewer added. "We’ve only scratched the surface of hybrids and hybrid iron sets in golf. And with our hybrid irons set leading sales for five consecutive months this year and an increasing number of pros playing hybrids on tour, the game is definitely changing and we’re proud to be out front making it happen."
Golf Datatech, LLC, is the golf industry’s only provider of retail market research reports that track the market share, price points, inventory and distribution of golf products.
Developing high-performance and technologically innovative golf products is the cornerstone of Adams Golf. From the initial design, through manufacturing and servicing, Adams Golf is committed to helping golfers of all abilities enjoy the game of golf. For more information visit www.adamsgolf.com.
This press release contains "forward-looking statements" made under the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995. The statements include, but are not limited to statements regarding our ability to continue manufacturing products that are commercially acceptable to consumers and statements using terminology such as "may," "will," "expect," "intend," "estimate," "anticipate," "plan," "seek" or "believe". Such statements reflect the current view of the Company with respect to future events and are subject to certain risks, uncertainties and assumptions related to certain factors including, without limitation, the following: product development difficulties; product approval and conformity to governing body regulations; assembly difficulties; competing product introductions; patent infringement risks; uncertainty of the ability to protect intellectual property rights; market demand and acceptance of products; the impact of changing economic conditions; the success of our marketing strategy; our dependence on a limited number of customers; business conditions in the golf industry; reliance on third parties, including suppliers; the actions of competitors, including pricing, advertising and product development risks concerning future technology; the management of sales channels and re-distribution; and one-time events and other factors detailed under "Risk Factors" in our 10-K’s, 10-Q’s and other Securities and Exchange Commission filings. These filing can be obtained by contacting Adams Golf Investor Relations.
Although the Company believes that the expectations reflected in such forward-looking statements are reasonable, it can give no assurance that such expectations will prove to be correct. Based upon changing conditions, should any one or more of these risks or uncertainties materialize, or should any underlying assumptions prove incorrect, actual results may vary materially from those described herein. Except as required by federal securities laws, Adams Golf undertakes no obligation to publicly update or revise any written or oral forward-looking statements, whether as a result of new information, future events, changed circumstances or any other reason after the date of this press release. All subsequent written and oral forward-looking statements attributable to the Company or persons acting on its behalf are expressly qualified in their entirety by the applicable cautionary statements.
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