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Donald Ross Course at French Lick Springs Installs ProLink GPS to Encourage Creative Strategizing, Bolster Operations

July 16, 2007

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Sound Shotmaking Key to Navigating Renovated Classic

(CHANDLER, Ariz.) – ProLink Solutions — a wholly-owned subsidiary of ProLink Holdings Corp. (OTC BB: PLKH.OB) and the world’s leading provider of Global Positioning Satellite ("GPS") golf course management systems and digital out-of-home on-course advertising — today announces the Donald Ross Course at French Lick Springs Resort & Casino will feature the ProLink Solutions GPS system used at many of the world’s most famous golf courses, and plans to participate in ProLink’s exclusive national advertising opportunity.

The Donald Ross Course at French Lick Resort & Casino is a classic design by the legendary architect dating to 1920. The course hosted the 1924 PGA Championship, won by Walter Hagen, and recently underwent a $4.6 million renovation in conjunction with the Donald Ross Society. Many bunkers and greens were restored to reflect Ross’

original work while a state-of-the-art irrigation system was also added. The course can now play as long as 7,030 yards from the back tees.

"The Donald Ross Course rewards creative shotmaking, and the ProLink system’s precise yardages and hole descriptions aid golfers in choosing the proper strategies," says Dave Harner, Director of Golf at French Lick Springs Resort & Casino. "ProLink’s food and beverage options, tournament scoring and pace-of-play monitoring make it a necessity for efficient operations."

The French Lick Springs Resort & Casino, along with its sister property the West Baden Springs Hotel, received a $382 million refurbishing and opened in November 2006. The resort features 443 guest rooms and suites, an 84,000-square-foot casino and entertainment complex, and a 109,000-square-foot conference and event center, as well as a spa, health club, pool and numerous restaurants.

"The renovation restored much of the original character to the Donald Ross Course at French Lick Springs, and we are proud to add it to our family of trusted golf course partners," says Lawrence D. Bain, President and CEO of ProLink Solutions.

With ProLink’s patented, 10.4" high-resolution color screen — the industry’s largest – the Donald Ross Course’s cart-mounted units display dynamic, easy-to-read graphics including distances to the pin and hazards, pace-of-play timer and radial arc for cart-path-only holes. Golfers will also be able to order food and beverage items with a touch of a button on the ProLink screen.

For more information on French Lick Springs Resort & Casino, visit http://www.frenchlick.com or call800.457.4042.

About ProLink

ProLink Solutions is the world’s leading provider of GPS golf course management systems and revenue-generating on-course advertising.

ProLink Solutions’ core philosophy is to be a "Trusted Partner" to its golf-course customers. From enhancing golfers’ overall experience and improving pace-of-play, to increasing current revenue streams and creating new profit centers for golf courses, ProLink Solutions’

products and services have captured markets both nationally and globally. For more information about ProLink, visit www.goprolink.com, call 480.753.2337 or emailinfo@goprolink.com.

Safe Harbor

This press release may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 about ProLink Holdings Corp. (PLKH). Forward-looking statements are statements that are not historical facts. Such forward-looking statements, based upon the current beliefs and expectations of ProLink’s management, are subject to risks and uncertainties, which could cause actual results to differ from the forward looking statements. The information set forth herein should be read in light of such risks. ProLink Solutions does not assume any obligation to update the information contained in this press release.

Contact:
Daniel Mitchell

Buffalo Communications

253.312.4536

253.631.5001

dmitchell@billycaspergolf.com

Investor Relations Contact:

CEOcast, Inc.

Andrew Hellman

212.732.4300

adhellman@ceocast.com

BPC Financial Marketing

John Baldissera

800.368.1217

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