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ProLink Solutions Introduces Streaming Sports Ticker to GPS Screens on Golf Carts

July 19, 2007

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High-Resolution Monitors Now Feature Real-Time Scores, Enhanced Graphics and Functions

(CHANDLER, Ariz.) – ProLink Solutions, a wholly-owned subsidiary of ProLink Holdings Corp. (OTC BB: PLKH) and the world’s leading provider of Global Positioning Satellite ("GPS") golf-course management systems and digital out-of-home on-course advertising, today announced that its GPS screens on golf carts now feature real- time, ticker-scrolling scores from around the sports world.

ProLink’s ProStar GPS system displays scrolling, up-to-the-minute sports results across the bottom of the 10.4-inch, high-resolution color monitors that are affixed to golf carts. This feature was added in response to heavy golfer demand at ProLink’s partner courses, and underscores the company’s commitment to enhanced guest experience. Results are delivered by STATS â?¢, the world’s leading provider of sports information, content and statistical analysis to media, including Yahoo!, DirecTV and Fox Sports. This feature will be sponsored by one of ProLink’s media partners.

Golfers can now follow their favorite teams without having to forego an afternoon on the links and will seek ProLink-equipped courses during major sporting events, allowing them to catch all the action. The sports ticker will further speed play, as golfers track scores between holes and while riding to their shots, as opposed to calling friends or checking their cell phones for updates – a practice that angers playing partners and impedes the pace of play. The sports ticker, along with ProLink’s ScoreCast tournament-scoring software, makes the company the leading integrated sports/GPS solution on the market today.

"We are pleased to offer this real-time score feature to golfers, a truly sports-loving audience who can now keep up with their favorite teams and key contests throughout their rounds," said Lawrence D. Bain, CEO of ProLink Solutions. "Sports fans know how important it is to stay up to date on all the big games. Golfers at ProLink courses will greatly appreciate this function."

"ProLink continues to develop its GPS system to create an even better experience for the golfer while supplying our partner courses with the most technologically advanced programs on the market," Bain continued. "These updates will further distance ProLink-equipped courses from their competition through an increased and repetitive customer base."

In 2006, ProLink introduced real-time, remote capabilities to its ProStar and GameStar units that set the industry standard for service and reliability. Earlier this year, ProLink acquired substantially all of the operating assets of ScoreCast, Inc., including the most widely used tournament scoring software in the golf industry, ScoreCast Golf Tournament Software. The new sports ticker will be available on the ProStar system as it is rolled out over the next few months.

About ProLink

ProLink Solutions is the world’s leading provider of GPS golf course management systems and revenue-generating on-course advertising. ProLink Solutions’ core philosophy is to be a "Trusted Partner" to its golf-course customers. From enhancing golfers’ overall experience and improving pace-of-play, to increasing current revenue streams and creating new profit centers for golf courses, ProLink Solutions’ products and services have captured markets both nationally and globally. For more information about ProLink, visit www.goprolink.com, call 480.753.2337 or email info@goprolink.com.

Safe Harbor

This press release may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995 about ProLink Holdings Corp. (PLKH). Forward-looking statements are statements that are not historical facts. Such forward-looking statements, based upon the current beliefs and expectations of ProLink’s management, are subject to risks and uncertainties, which could cause actual results to differ from the forward looking statements. The information set forth herein should be read in light of such risks. ProLink Solutions does not assume any obligation to update the information contained in this press release.

Contact:
Buffalo Communications

Rich Katz

703.891.3319

rkatz@billycaspergolf.com

Daniel Mitchell

Buffalo Communications

253.312.4536

dmitchell@billycaspergolf.com

Investor Relations Contact:

CEOcast, Inc.

Andrew Hellman

212.732.4300

adhellman@ceocast.com

BPC Financial Marketing

John Baldissera

800.368.1217

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