Overwhelming Field Favorite in Golf Balls, Drivers, Fairway Metals, Utility Metals, Irons, Wedges and Putters.
Fairhaven, MA (August 19, 2008) – As the country’s top amateurs gathered at historic Pinehurst Resort & Country Club to compete for the national championship this week, 255 players, or 81 percent of the field of 315, made Titleist their overwhelming #1 golf ball choice, compared to just 27 players for the nearest competitor. The U.S. Amateur continues the golf ball momentum Titleist has enjoyed on the 2008 PGA Tour and across all of the worldwide professional tours, the PGA Professional National Championship, and at every level of competitive amateur golf.
In addition to being the top choice in golf balls at the U.S. Amateur, Titleist was the tee-to-green favorite among more players across every major golf club category, including drivers, fairway metals, utility metals, iron sets, wedges and putters. Below are the Titleist equipment counts and percentage of players versus the nearest competitor at the 2008 U.S. Amateur:
EQUIPMENT CATEGORY
GOLF BALLS: TITLEIST 255 (81%) Nearest Competitor 27
DRIVERS: TITLEIST 137 (44%) Nearest Competitor 63
FAIRWAY METALS: TITLEIST 210 (36%) Nearest Competitor 104
UTILITY METALS: TITLEIST 65 (26%) Nearest Competitor 48
IRON SETS: TITLEIST 141 (45%) Nearest Competitor 44
WEDGES: TITLEIST 389 (55%) Nearest Competitor 92
PUTTERS: TITLEIST 150 (48%) Nearest Competitor 59
The U.S. Amateur marks the latest in several high profile amateur championships this year where the trust and confidence in Titleist golf equipment has never been stronger. Below are the Titleist golf ball counts versus the nearest competitor at several of the major national amateur events this year:
EVENT: TITLEIST NEAREST COMPETITOR
U.S. AMATEUR: 255 27
U.S. WOMEN’S AMATEUR: 133 8
U.S. AMATEUR PUBLIC LINKS: 141 6
U.S. WOMEN’S AM PUBLIC LINKS: 127 13
AUSTRALIAN AMATEUR: 231 8
BRITISH AMATEUR: 259 7
U.S. JUNIOR: 131 11
U.S. GIRLS’ JUNIOR: 138 8
NCAA DIVISION I MEN’S: 130 12
NCAA DIVISION I WOMEN’S: 120 5
Titleist, FootJoy and Cobra comprise the major golf brands of the Acushnet Company, an operating company of Fortune Brands, Inc. (NYSE – FO).
Contact:
Joe Gomes, Director of Communications (508.979.3211)
