Leading Canadian Retailer Supports Non-Profits of All Sizes with Grassroots Campaign
(TORONTO) – Golf Town – Canada’s largest golf retailer with unequaled selection and competitive prices at 44 locations coast to coast – launches its 2009 “Chips In” charity initiative supporting non-profit groups of all sizes via a grassroots donation program.
The annual nationwide campaign will award $100 in Golf Town gift cards to qualifying charity golf tournaments. For eligibility requirements and to apply, please visit www.golftown.com.
“Golf tournaments are a key component of fundraising for a variety of worthy causes and we’re happy to support these events,” says Stephen Bebis, President and CEO of Golf Town. “It’s very important to give back to the communities where we do business, and the ‘Chips In’ initiative allows us to localize our efforts. In 2008, we donated $100,000 to non-profit organizations through the program.”
Among the largest charitable givers in the Canadian golf industry, Golf Town has donated more than $2 million to various causes since opening its first store in 1999, including $1 million to prostate cancer research. In addition to ‘Chips In,’ the retailer raises thousands of dollars each year via its Golf Town Charity Classic.
Golf Town offers an unbeatable selection of clubs, bags, balls, apparel, footwear, accessories, gifts, logo merchandise, promotional services and more. This includes the world’s leading golf brands, such as Adams, Ashworth, Bridgestone, Callaway Golf, Cleveland Golf, Cobra, Dunning, ECCO, FootJoy, Founders Club, Gordon Cooper, Greg Norman, Honma, Hugo Boss, LaCoste, Liz Claiborne, LIJA, Mizuno, Never Compromise, Nike Golf, Odyssey, Ogio, Paradise, Ping, Srixon, Sun Mountain, TaylorMade adidas Golf, Titleist and Wilson.
For more information, please call 905.479.0343.
About Golf Town
Canada’s largest golf retailer, Golf Town was founded in 1999 and has grown from one location in Scarborough, ON, to 44 superstores coast to coast. At an average size of nearly 18,000 square feet, these retail centres feature all the major name-brand products at the best price, ensuring customers find what they want, when they want it.
A centre of the Canadian golf community for individuals and organizations, Golf Town locations serve as sanctuaries where players of all ages and abilities try, buy, learn about and improve their games. The largest employer of CPGA professionals, Golf Town offers on-site lessons tailored to an individual’s needs through its In-Store Academy.
The retailer has also established Canada’s leading customer advantage initiative via its Leaderboard Membership Privileges Program. Benefits of this free membership include the chance to win a $500 gift card in a national monthly drawing; timely e-newsletters; members-only special offers on equipment, accessories, golf lessons, in-store events; and more.
Golf Town was acquired by OMERS Private Equity, the entity responsible for private equity investments of the OMERS pension fund, in September 2007. For more information: www.omerscapital.com.
Already a leader in logo products for golf events and other programs, Golf Town purchased Accolade Reaction Promotion Group, Inc., in May 2008 and has created a one-stop-shop for the promotional needs of businesses, meeting planners, sales and marketing executives, and human resource professionals. Named a 2008 Top 40 Distributor by the Advertising Specialty Institute (ASI), ARPG is the first Canadian corporate merchandise services firm to achieve ASI Top 40 Status. For more information: www.arpg.ca.
Contact:
Kevin Satz
Buffalo Communications
703.891.3394
ksatz@billycaspergolf.com