In-Store Appearances Include Autograph Session, Q&A with Three-Time LPGA Tour Major Championship Winner
(TORONTO) – Golf Town – Canada’s largest golf retailer with unequaled selection and competitive prices at 45 locations coast to coast – announces appearances by Nancy Lopez at its Kitchener (310 Fairway Road South, Unit 2) and Etobicoke (1561 The Queensway) locations on May 4 and 5, respectively, from 12:00-2:00pm.
During the two-hour visits, which are open to the public, the World Golf Hall of Famer will sign autographs and answer questions from customers. The in-store events celebrate the official announcement of Nancy Lopez Golf’s partnership with the Canadian Cancer Society (CCS), through which the women’s-only apparel and equipment company will donate a portion of proceeds from the sale of select products to breast cancer research. These items will be distinguished by special product packaging featuring the symbolic pink ribbon and CCS’s Proud Supporter logo.
“We are extremely excited to host Nancy Lopez and offer our customers access to one of the premier players in the history of golf,” says Stephen Bebis, President and CEO of Golf Town. “Her success as a professional golfer and businesswomen is a testament to years of hard work and her commitment to cancer awareness is worthy of praise.”
During her more than two decades as a professional golfer, Lopez won 48 Tour events – including three LPGA Championships. She is the only woman to win LPGA Rookie of the Year, Player of the Year, and the Vare Trophy in the same season, and in 1987 she was inducted into the World Golf Hall of Fame. Off the course, she founded Nancy Lopez Golf, specializing in apparel and equipment for women.
Golf Town offers an unbeatable selection of clubs, bags, balls, apparel, footwear, accessories, gifts, logo merchandise, promotional services and more. This includes the world’s leading golf brands, such as Adams, Ashworth, Bridgestone, Callaway Golf, Cleveland Golf, Cobra, Dunning, ECCO, FootJoy, Founders Club, Gordon Cooper, Greg Norman, Honma, Hugo Boss, LaCoste, Liz Claiborne, LIJA, Mizuno, Never Compromise, Nike Golf, Odyssey, Ogio, Paradise, Ping, Srixon, Sun Mountain, TaylorMade adidas Golf, Titleist and Wilson.
For more information, please visit http://www.golftown.com/events/?lang=en.
About Golf Town
Canada’s largest golf retailer, Golf Town was founded in 1999 and has grown from one location in Scarborough, ON, to 45 superstores coast to coast. At an average size of nearly 18,000 square feet, these retail centres feature all the major name-brand products at the best price, ensuring customers find what they want, when they want it.
A centre of the Canadian golf community for individuals and organizations, Golf Town locations serve as sanctuaries where players of all ages and abilities try, buy, learn about and improve their games. The largest employer of CPGA professionals, Golf Town offers on-site lessons tailored to an individual’s needs through its In-Store Academy.
The retailer has also established Canada’s leading customer advantage initiative via its Leaderboard Membership Privileges Program. Benefits of this free membership include the chance to win a $500 gift card in a national monthly drawing; timely e-newsletters; members-only special offers on equipment, accessories, golf lessons, in-store events; and more.
Golf Town was acquired by OMERS Private Equity, the entity responsible for private equity investments of the OMERS pension fund, in September 2007. For more information: www.omerscapital.com.
Already a leader in logo products for golf events and other programs, Golf Town purchased Accolade Reaction Promotion Group, Inc., in May 2008 and has created a one-stop-shop for the promotional needs of businesses, meeting planners, sales and marketing executives, and human resource professionals. Named a 2008 Top 40 Distributor by the Advertising Specialty Institute (ASI), ARPG is the first Canadian corporate merchandise services firm to achieve ASI Top 40 Status. For more information: www.arpg.ca.
Contact:
Kevin Satz
Buffalo Communications
703.891.3394
ksatz@billycaspergolf.com