Show Floor grows significantly and number of exhibits again exceeds previous year, while industry registration is ahead YOY as industry capitalizes on continued growth in golf participation.
FRISCO, Texas – More than 1,000 golf and golf lifestyle brands will showcase their newest innovations in equipment, technology, fashion, accessories, golf facility and golf-related services to thousands of PGA of America Golf Professionals, golf retailers and influential industry leaders from around the world at the 72nd PGA Show in Orlando, Jan. 21-24, 2025. Show Floor exhibits, which once again exceed the previous year’s event, include many of the sport’s most recognizable brands, veteran manufacturers and emerging companies on an expanded Show Floor at the Orange County Convention Center. Similarly, advance attendee registration is currently tracking well ahead by PGA of America Golf Professionals, VIP Buyers, golf industry professionals and media.
As a catalyst for the $102 billion golf industry, the PGA Show marks the start of the new golf business year providing a prime opportunity to source the game’s newest innovations, attend high-level industry presentations, participate in education and career workshops and connect in person with peers and industry leaders to drive continued growth of the sport and the business of golf. More than 31,000 industry professionals attended the event in 2024, including more than 7,000 influential PGA of America Golf Professionals, LPGA and international PGA Professionals, more than 1,000 VIP buyers and some 900 media professionals.
The PGA Show is organized by the PGA of America and PGA Golf Exhibitions and open exclusively to golf industry professionals. Attendee qualifications and golf industry registration is open at PGAShow.com.
“The PGA Show is our largest annual gathering of PGA of America Golf Professionals and a stimulus in driving new business for the global golf industry,” said PGA of America President Don Rea Jr., PGA Master Professional and Owner/Operator of Augusta Ranch Golf Club (Arizona). “The PGA Show is one of my favorite times of year as it feels like a family reunion; I get to meet with my fellow Members as well as network and develop new relationships. Our Association unites the professional golf community at the PGA Show to drive the continued growth of recreational golf, which has never been healthier than it is today. PGA Professionals and golf facilities will experience unparalleled access to game innovations, educational opportunities and peer best practices that will leave them better equipped for the 2025 season and beyond.”
“The continued growth of golf has translated into early enthusiasm and massive engagement from the global golf business community for the 2025 PGA Show,” said PGA Golf Exhibitions Vice President Marc Simon. “Brands are activating in exciting new ways and industry leaders are making plans to participate across multiple Show platforms and special events. Education, business, career and peer networking programs, plus opportunities to connect and unwind together during evening events, are central aspects of a packed PGA Show Week that help to recharge professional growth and build the business of golf.”
The PGA Show is the world’s largest global gathering for the business of golf and is expanding again in 2025. Exhibit space is near capacity with more than 1,000 companies and brands making plans to participate.
Sampling of Top Brands at the 2025 PGA Show
Exhibitor Directory updated regularly at www.PGAShow.com
7Diamonds
aboutGolf
AHEAD
Ashworth
Bad Birdie Golf
Black Clover
Blue Tees Golf
Bobby Jones Sportswear
Bridgestone
Bushnell
Callaway Golf
Callaway Golf Apparel
Club Car
Donald Ross Sportswear
Dunning
Eastside Golf
E-Z-GO
Faherty
FootJoy
Foresight Sports
Full Swing
Garmin
GN Collection
Golfzon
Golf Forever
Greyson Clothiers
Harlestons
Holderness & Bourne
Imperial
Johnnie-O
KJUS
Levelwear
Malbon Golf
Mizuno
Nike
Original Penguin
PING
Pukka
Skechers
Srixon/Cleveland
Straight Down Clothing
Sunice
Technogym
Titleist
Toptracer Range
Tourism Ireland
Trackman
True Linkswear
Under Armour
Uneekor
U.S. Kids Golf
Vice Sporting Goods
Viewlicity/Puttview
Vineyard Vines
Visit Scotland
Volvik
Wittek Golf Supply
XXIO
Yamaha
Registered PGA of America Golf Professionals, LPGA Professionals and International PGA Members are influential experts guiding the grassroots golf experience and key drivers in expanding global golf participation. Additionally, the event welcomes VIP buyers from prestigious clubs, resorts and mass merchandisers, which represented nearly 800 retailers and brought $900 million in purchasing power and $2.9 billion in retail sales at the 2024 PGA Show.
Sampling of Top Registered Facilities for the 2025 PGA Show
Adar Manor Resort
Arcis Golf
Augusta National Golf Club
Ballybunion Golf Club
Big Cedar Lodge
Carnoustie Golf Linds
Country Club of Virginia
Desert Mountain Club
Diamante Cabos San Lucas
Dicks Sporting Goods
Dumbarnie Golf Links
Edina Country club
Escalante
French Lick Resort
Golf Copenhagen
Golf Headquarters
Golf Town
Great Horse Golf Club
Happy Hollow Club
Interlachen Country Club
Jonathan’s Landing
Kemper Sports
Kiawah Island Club
La Jolla Country Club
Marriott
Muirfield Village Golf club
NCR Country Club
Oak Hills Country Club
Pebble Beach Company
PGA TOUR
PGA TOUR Superstore
Pinehurst Resort
Quail West Golf & Country Club
Red Sky Golf Club/Vail Resorts
Royal Portrush Golf Club
Southern Hills Country Club
St. Andrews Links Trust
The Alotian Club
The Golf Works
The Royal Ottawa Golf Club
Troon
USGA
Waterville House & Golf Links
Whistling Straits/Blackwolf Run
Worldwide Golf Shops
Golf Industry Attendance
The PGA Show is open exclusively to golf industry professionals, and registration is available at PGAShow.com. PGA of America Golf Professionals, LPGA Professionals and International PGA Members can register at no charge throughout the registration schedule. Other industry personnel will incur a $99 advance fee through Jan. 12, 2025; and a $199 standard fee Jan. 13 – Jan. 24, 2025. Separate registration for PGA Show Education follows the same savings pricing schedule and can be made simultaneous to event registration. The PGA Show Education Program offers more than 70 sessions and workshops featuring key insights from leading industry experts. An All-Access education pass and a 1 Day education pass is available for purchase with PGA of America Golf Professionals, LPGA Professionals and International PGA Members receiving special savings for PGA Show Education registration. Details regarding education session topics and speakers can be found at PGAShow.com.
About PGA Golf Exhibitions
The PGA Show and PGA Buying Summit – Frisco are organized by PGA Golf Exhibitions (part of RX) and the PGA of America. Since its inception in 1954, the PGA Show has grown into the largest annual business event for the global golf industry. Both the PGA Show and the mid-season PGA Buying Summit drive the business of golf by providing opportunities to showcase and source innovative products, develop professional networks, learn new business strategies, and connect with peers and golf leaders. Learn more at PGAShow.com and follow us on “X”, Instagram and Facebook.
About the PGA of America
The PGA of America is one of the world’s largest sports organizations, composed of more than 31,000 PGA of America Golf Professionals who love the game, are expert coaches, operators and business leaders, and work daily to drive interest, inclusion and participation in the sport. The PGA of America owns and operates numerous championships and events, including major championships for men, women, seniors and the Ryder Cup, one of the world’s foremost sporting events. For more information, visit PGA.com and follow us on X, Instagram and Facebook.
About RX
RX is a global leader in events and exhibitions, leveraging industry expertise, data, and technology to build businesses for individuals, communities, and organizations. With a presence in 25 countries across 42 industry sectors, RX hosts approximately 350 events annually. RX is committed to creating an inclusive work environment for all our people. RX empowers businesses to thrive by leveraging data-driven insights and digital solutions. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. For more information, visit https://www.rxglobal.com.
About RELX
RELX is a global provider of information-based analytics and decision tools for professional and business customers. RELX serves customers in more than 180 countries and has offices in about 40 countries. It employs more than 36,000 people over 40% of whom are in North America. The shares of RELX PLC, the parent company, are traded on the London, Amsterdam and New York stock exchanges using the following ticker symbols: London: REL; Amsterdam: REN; New York: RELX. *Note: Current market capitalization can be found at https://www.relx.com/investors.
Media Contacts:
PGA Show/Media: Sherry Major, sherry.major@rxglobal.com
PGA of America/Media: Jesse Dodson, PGA, jdodson@pgahq.com
