Launch monitor, club repair facility & in-store putting green complement area’s freshest assortment of name brand golf equipment, apparel, electronics & accessories
FORT WALTON BEACH, Fla., May 24, 2011… Edwin Watts Golf Shops, LLC, (EWGS) one of the world’s largest specialty golf retailers, celebrated the grand opening of its newest state-of-the-art golf retail facility in Allen, Texas, this past weekend. The new store, which opened to the public on May 6, is located at 209 North Central Expressway, bringing America’s most trusted golf retailer to Allen-area golfers and shoppers. To celebrate the grand opening, Allen Mayor Stephen Terrell stopped by the new store to welcome Edwin Watts Golf to the community.
The new store in Allen enhances Edwin Watts Golf’s retail presence in the Dallas-Fort Worth market, complementing the already established locations in Dallas, North Dallas, Fort Worth, Arlington and Southlake. Equipped with a state-of-the-art launch monitor and club repair facility, in-store putting green and much more, the new store provides consumers with a service-based interactive golf experience. Additionally, golfers will have the opportunity to test out the latest product innovations from the games leading brands, while enjoying the superior service and technical expertise of “The Watts Guys” custom fitting experts, boasting the highest technical IQ in golf.
“We are thrilled to expand our retail presence in the Dallas-Fort Worth area,” said John Watson, CEO, Edwin Watts Golf. “Now customers in the Allen area can easily take advantage of our custom fitting services, and can have the ‘Watts Guys’ custom fit their equipment to match their game and swing characteristics.”
Edwin Watts Golf offers the freshest assortment of golf equipment & apparel, electronics and related golf accessories from top brands such as TaylorMade, Callaway, Titleist, Ping, FootJoy, Cleveland, Nike, Adams, Cobra, Wilson, Champions Tour and others.
The new Allen location further enhances Edwin Watts Golf Shops’ stable of more than 90 domestic retail locations and overall golf retail operation that features a popular eCommerce Internet business, at www.edwinwattsgolf.com, along with the Company’s direct catalog sales business.
About Edwin Watts Golf
Edwin Watts Golf Shops, LLC (an affiliated portfolio company of Sun Capital Partners, Inc.), headquartered in Fort Walton Beach, Florida is one of the world’s premier specialty golf retailers. The company operates as an integrated, multi-channel retailer, offering the freshest assortment of brand name golf equipment, apparel, and accessories through its 90+ domestic Retail Locations, eCommerce Internet site (www.edwinwattsgolf.com), Telephone/Catalog/Direct Mail sales (1.800.874.0146) and Digital Catalog (www.edwinwattsgolf.com/catalogs). Edwin Watts Golf touts a team of highly experienced and knowledgeable sales associates who can assist customers of all skill levels with lessons, performance fitting, special orders and repair services. The combination of the highest level of customer service, price match guarantee and reputation as the most trusted retailer in golf for over 42 years has earned the organization the right to be known as America’s Golf Club.
Contact:
Michele Kruchkowski (michele@mastrocomm.com)
Ari Edelman (aedelman@mastrocomm.com)
Mastro Communications, Inc. @ 732-469-5700