ORLANDO, Fla. (June 1, 2011) – Some of British Columbia’s most popular and highly respected golf courses have joined the GolfNow.com network to market their facilities and tee times on the Internet’s largest online tee time reservation service. GolfNow, which is powered by Golf Channel, officially launches today across British Columbia with 20 courses participating.
Chateau Whistler Golf Club, the highly acclaimed Robert Trent Jones Jr. design carved out of the slopes of the Coast Mountain range; The Rise, a Fred Couples signature course that sits atop the Okanagan Valley in Vernon, BC; and Wildstone Golf Course, Canada’s only Gary Player design, which recently opened in Cranbrook, are among the first BC courses to join GolfNow.
More than 3,100 public, private, resort and municipal facilities across the U.S., Canada and Ireland are part of the GolfNow network.
In addition to the initial group of participating courses, a number of other BC courses have expressed interest in the service and are expected to join, according to Fintan O’Connell, the market sales manager for GolfNow in British Columbia.
“Course operators love the exposure that Golf Channel provides them,” said O’Connell. “They’ve seen the success of the program in the U.S. and Ontario and see this is an opportunity to sell additional rounds in peak and off-peak times.” O’Connell also cited research conducted by the National Golf Foundation in the U.S. that showed golfers using the GolfNow service are playing more often and expanding the number of courses they play.
O’Connell said he expects the service will gain popularity quickly with British Columbia’s more than 800,000 golfers. “GolfNow makes it easy to find a great course that fits your schedule and budget.”
In 2010, golfers booked 4.9 million rounds through the GolfNow.com site at participating courses.
About GolfNow.com
GolfNow.com is the Internet’s largest and most comprehensive online tee time reservation service. Since its launch in 2001, GolfNow.com has expanded to more than 80 markets in North America and the UK and now provides tee time access to more than 3,100 courses for more than 1.1 million registered users. The site’s demand-based Dynamic Pricing Engine puts operators in complete control of their tee sheets and pricing. GolfNow.com is powered by Golf Channel, which is seen in 83 million homes in the U.S. The site is also supported by GolfChannel.com, the Internet’s No. 1 golf destination. The service is part of GolfChannel.com’s online platform of Internet sites designed to help the recreational player enjoy every aspect of the game.
Contact:
Golf Channel Contact:
Dan Higgins
407-355-4018
dhiggins@golfchannel.com
Bill Bryant, Bryant Marketing Communications
bbryant@bryantmarcomm.com, 678-366-3232
Brian Kemp, Golf Channel Solutions
bkemp@golfchannel.com, 407-355-4288
