(GREENVILLE, SC) – KENTWOOL – the 168-year-old, family-owned American textile innovator – reports a nearly 600 percent year-over-year increase in sales of its premium performance socks specifically engineered for golfers.
This exceptional growth has been spurred by a tripling in the number of on-course shops carrying KENTWOOL socks. The list now includes more than 100 of the nation’s finest golf and country clubs, such as The Broadmoor, Butler National Golf Club, Caves Valley, Congressional Country Club, Daniel Island Club, French Lick Resort, Golf Club of Georgia, The Greenbrier Resort, Kiawah Island Golf Resort, Myopia Hunt Club, PGA National Resort & Spa, Tehama Golf Club, Wilmington Country Club and Yeamans Hall.
“March sales alone were up 445 percent versus 2010, which paved the way for first quarter revenue to exceed what we did all of last year,” says Mark Kent, President and CEO of KENTWOOL. “I guess word spreads fast when you have exceptional sell-through rates, a blister-free guarantee and PGA Tour stars like Bubba Watson and Matt Kuchar using your product.”
Leveraging its unrivalled heritage as a domestic wool manufacturer, KENTWOOL combines a proprietary blend of fine merino wool and high-tech fibers with its “WINDspun” air-infused technology. This creates a micro-climate system for superior comfort, moisture management and odor control. Enhanced cushioning at micro-stress points along the foot maximizes comfort, increases energy levels, reduces the risk of injury and boosts on-course performance.
Available at select green-grass locations and www.kentwool.com/shop, KENTWOOL Golf Socks are backed by a “blister-free guarantee.” Retailing for $19.95 to $24.95, styles include the Low Profile Skinny and Tour Profile for women, as well as Low Profile, Tour Profile and longer Tour Standard for men.
In addition to Watson and Kuchar, KENTWOOL premium performance golf socks are worn in competition by many Tour stars, including Peter Jacobsen, Jonathan Byrd, Brendon de Jonge, Tom Gillis, Jane Park, Charles Warren, Kevin Johnson, Kristy McPherson, Sarah Kemp, Jenny Gleason, Jenny Suh, Meaghan Francella and Jenny Hong.
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About KENTWOOL
Founded in 1843, KENTWOOL continues to be one of the nation’s longest-running, family-owned textile companies. KENTWOOL is the only company in the western hemisphere – and one of 50 in the world – to receive the Usterized Quality Certification indicating the highest level of quality assurance in yarn production.
An avid golfer, KENTWOOL CEO Mark Kent had the idea to produce the “World’s Best Golf Sock” after standing in the 18th fairway of the BMW Nationwide Tour Pro-Am tending to blistered, bleeding feet instead of concentrating on the eagle opportunity guaranteeing him a spot in the final round.
Born from that moment is golf’s leading, premium merino wool golf sock. It enables golfers of all skill levels to play their best while benefiting from abrasion and fatigue resistance, as well as KENTWOOL’s blister-free guarantee. KENTWOOL utilizes its nearly two-century old heritage of superiority in textiles to create socks which draw upon wool’s natural and cool performance fibers for include moisture management, sheer comfort and other performance-enhancing benefits.
Based in Greenville, SC, all KENTWOOL products are made in the USA.
For more information: www.kentwool.com, 1-877-5-PROSOX (1-877-577-6769).
Contact:
David Griffith
Buffalo Communications
703.891.3391
dgriffith@buffalocommunications.com
www.buffalocommunications.com
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