FORT WALTON BEACH, Fla., November 28, 2011… In conjunction with the holiday shopping season, Edwin Watts Golf Shops, LLC (EWGS), one of the world’s largest specialty golf retailers with over 90 retail locations, has announced the debut of Golf Life Holiday, the popular franchise’s first-ever holiday themed TV special. The 30-minute golf lifestyle show, presented by Edwin Watts Golf Shops, is airing on Fox Sports Regional Sports Networks in all major markets across the U.S. through December 25th, reaching more than 80 million cable subscribers. The show will air regularly on Sunday mornings at 10 a.m., in each respective market.
The holiday episode features the hottest new golf equipment for the season, new trends in shoes & apparel and the best “stocking stuffer” gift ideas for golfers. Viewers can also tune in and enjoy indoor instructional tips from Top 100 instructor Shawn Humphries; win a trip to Mesquite, NV, a hidden gem golfing destination; and with special emphasis being placed on custom fitting in 2011, a segment featuring the “Watts Guys,” who will discuss the expert custom fitting process offered at all Edwin Watts Golf Shops.
Today, Edwin Watts Golf is the #1 source for equipment, apparel and accessories from the best names in golf and each respective shop is equipped with the latest technology, including swing analysis, launch monitors, club repair facilities, and much more. Edwin Watts Golf offers the freshest assortment of golf equipment, apparel, electronics and related golf accessories from top brands such as TaylorMade, Callaway, Titleist, Ping, Mizuno, FootJoy, Cleveland, Nike, Adams, Cobra, Wilson, Champions Tour and others. The Company has a stable of more than 90 domestic retail locations and an overall golf retail operation that features a popular eCommerce Internet business at www.edwinwattsgolf.com, along with the Company’s direct catalog sales business.
For a link to the full broadcast schedule of all dates/times that Golf Life airs, click here. In addition to its mass audience reach of cable subscribers throughout the holiday season, Golf Life Holiday is also available via the web at www.GOLFinHD.com and www.edwinwattsgolf.com.
About Edwin Watts Golf
Edwin Watts Golf Shops, LLC (an affiliated portfolio company of Sun Capital Partners, Inc.), headquartered in Fort Walton Beach, Florida is one of the world’s premier specialty golf retailers. The company operates as an integrated, multi-channel retailer, offering the freshest assortment of brand name golf equipment, apparel, and accessories through its 90+ domestic Retail Locations, eCommerce Internet site (www.edwinwattsgolf.com), Telephone/Catalog/Direct Mail sales (1.800.874.0146) and Digital Catalog (www.edwinwattsgolf.com/catalogs). Edwin Watts Golf touts a team of highly experienced and knowledgeable sales associates who can assist customers of all skill levels with lessons, performance fitting, special orders and repair services. The combination of the highest level of customer service, price match guarantee and reputation as the most trusted retailer in golf for over 43 years has earned the organization the right to be known as America’s Golf Club.
About Golf Life
Golf Life is a nationally distributed television series with multiple online video channels. Episodes are informative and entertaining, featuring premier destinations, instructional tips and golf-related products. With multiple airings and primetime timeslots, the program averages over 500,000 viewers each episode. In 2010, Golf Life and its associated golf properties had over 2.5 million online video views. For more information, visit http://www.actiontelevision.com.
Contact:
Michele Kruchkowski Cooper (michele@mastrocomm.com)
Ari Edelman (aedelman@mastrocomm.com)
Mastro Communications, Inc. @ 732-469-5700