Apparel

Trion:Z: Tour staffer Rory McIlroy wore the Trion:Z Active Series wristband en route to a top-five finish – his 11th in his last 12 starts worldwide – at the WGC-Cadillac Championship.

Kentwool: Announces a limited-edition Tour Profile sock in classic green to commemorate the Masters. The sock, offered through April 30, highlighted by yellow heel and toe patterns with red brand accents, will be worn by tour staffer Bubba Watson in the year’s first major.

Tommy Hilfiger Group: Introduces the fall 2012 golf collection manufactured by The Fletcher Leisure Group. The collection features three groups inspired by the preppy heritage and energetic spirit of the Tommy Hilfiger brand – Vintage Modern, Urban Picnic and Winter Beach.

ScoreBand: Multi-sport scorekeeping wristband earned the Best Product Concept award at the PGA Merchandise Show. The ScoreBand is also infused with negative ions for added health benefits.

SunSport Optics: Introduces its newest golf style sunglass. The super-lightweight golf style features TR90 frame technology, optically-correct decentered lenses, and 100 percent UVA and UVB protection.

Loudmouth Golf: Releases its spring 2012 collection, which features seven new distinctive patterns.

ScoreBand: Multi-sport scorekeeping wristband earned the Best Product Concept award at the PGA Merchandise Show. The ScoreBand is also infused with negative ions for added health benefits.

Adidas Golf: Unveils its Samba Golf majors collection for 2012, a collection that includes four limited-edition colorways, individually numbered and inspired by golf’s most prestigious tournaments. Only 1950 pairs of each model have been created, commemorating the introduction year of the original and iconic Samba.

Kaenon Polarized: Launches its 2012 spring sunglass collection – the first of several planned releases this year – as the company celebrates it’s 10th year of selling premium polarized eyewear.

In Fiamme: Apparel line is now available in the golf shops at Desert Mountain Club in Scottsdale, Ariz.

AHEAD, Kate Lord: Debut new sun protection apparel and headwear that have UPF 30+ and 50+, respectively.

Trion:Z: Tour staffer Rory McIlroy won The Honda Classic wearing the Active Series magnetic wristband.

Trion:Z: Active Series magnetic wristband was worn by tour staffer Rory McIlroy en route to the WGC-Accenture Match Play Championship final.

In Fiamme: Italian golf apparel is now among the apparel selections in the Arizona Biltmore Country Club golf shop in Phoenix, Ariz.

Sun Mountain: Introduces the Torrent collection as part of its 2012 rain gear. Torrent offers guaranteed waterproof protection using a new four-way stretch woven fabric that shields against wind and rain, while remaining breathable and stretching to allow a free golf swing.

Junior Sports Corp.: Announces Kentwool as the sock provider for Hank Haney International Junior Golf Academy and International Junior Golf Tour. Kentwool will provide socks to all Hank Haney IJGA students and division winners of the remaining 50 regular-season IJGT events.

Edwin Watts Golf Shops: Launches the E Whitley collection of women’s apparel, highlighted by an assortment of performance polos, skorts and shorts.

Edwin Watts Golf Shops: Launches the E Whitley collection of women’s apparel, highlighted by an assortment of performance polos, skorts and shorts.

Adidas Golf: Tour staffer Brandt Snedeker wore adiPure footwear en route to winning the Farmers Insurance Open.

Abacus: Introduces tis Trace jacket and wind shirt in men’s and women’s styles.