Nike Golf: Introduces its “Play in the Now” television ad campaign that amplifies the story of innovation behind the new Nike VRS Covert 2.0 driver. The first piece airs on Jan. 25.
Blog
BirdieBox To Launch Golf 'Discovery Shopping' Concept At 2014 PGA Merchandise Show, Booth 3201
BirdieBox: To launch a new discovery shopping concept, which features a curated box of golf lifestyle products for individuals, events and companies.
LPGA T&CP Announces New Corporate Partner: Roaming Dhabi Designs
Roaming Dhabi Designs: Becomes an LPGA T&CP corporate partner and the presenting sponsor for the LPGA National Pro-Am and Conference’s welcome reception, Oct. 4 in Palm Beach Gardens, FL.
New Fourteen Golf TC-777FG Irons To Debut At The 2014 PGA Demo Day & PGA Merchandise Show
Fourteen Golf: To introduce TC-777FG, a new set of soft forged irons designed for distance and accuracy.
Golf Pride To Exhibit At 2014 PGA Merchandise Show And Showcase Latest Grip Innovations
Golf Pride: To exhibit its new line of grips at the 61st annual show, and announces that instructors David Leadbetter and Michael Breed will make appearances in its booth.
Rapid Revenue Gain For PGA Pros With PlaneSwing Golf
PlaneSwing: Reports on its PlaneSwing Program for PGA pros. The program, through use of the training aid, creates a recurring revenue opportunity for pros.
Nippon Shaft To Introduce World’s Lightest Constant-Weight Steel Shaft At PGA Merchandise Show
Nippon Shaft: To introduce the N.S. Pro Zelos 7, 74-gram constant-weight steel shaft at the annual show.
NEPubInc.com Announces The 2014 New England Golf Buyers Guide
New England Publishing Group: Debuts the New England Golf Buyers Guide, which features dedicated sections for the golf consumer.
Troon To Host Annual Leadership Conference
Troon: To hold its 2014 Troon Leadership Conference, Jan. 14-16 at Talking Stick Resort in Scottsdale, AZ. Nearly 400 industry professionals are expected to attend.
Kevan Hall Sport To Premiere At The 2014 PGA Merchandise Show
Kevan Hall Sport: To premiere active lifestyle and golfwear brand for women at 61st annual show.
Golf Legend Billy Casper To Appear At Dubsdread Golf Course And Country Club Of Winter Haven On Tuesday, January 21
Billy Casper Golf: Announces that Billy Casper will make appearances at Dubsdread Golf Course in Orlando, FL, and Country Club of Winter Haven in Winter Haven, FL, on Jan. 21.
Haggin Oaks Golf Super Shop Team To Live Blog This Month’s PGA Merchandise Show
Haggin Oaks Golf Super Shop: Staffers to blog daily from the PGA Merchandise Show, Jan. 21-24 in Orlando, FL.
Greg Norman Collection Adds Robert LaFontant As Design Director For The Company’s GN Women’s Collection
Greg Norman Collection: Names Robert LaFontant as design director for the company’s GN Women’s Collection.
Chase54 Launches New Web Site
Chase54: Launches its redesigned website in advance of the PGA Merchandise Show in Orlando, FL. The site provides an upgraded online store and better perspectives of Chase54 product.
Kentwool To Launch Sport And Pro-Light Socks At 2014 PGA Merchandise Show
Kentwool: To launch its KW series Sport and Pro-Light socks, which feature new technical fabrications and fresh aesthetics, at the annual show.
Glove It, LLC Debuts New 2014 Collections At PGA Show In Orlando
Glove It: To unveil its 2014 golf accessories at the 61st annual show.
PGA Of America’s Darrell Crall Named Golf 20/20 Chair
Golf 20/20: Announces Darrell Crall, chief operating officer of the PGA of America, as its chair for 2014. Crall succeeds Mike Hughes, chief executive officer of the National Golf Course Owners Association, who served as chair from 2010 to 2013.
Top-Selling Stand Bag Gets New Strap
Sun Mountain: Launches a completely redesigned Three 5 carry bags line for 2014. The bag uses the new Auto-Fit dual strap system and weighs less than 4 pounds.
Donald Trump Joins Industry Leaders For State Of The Industry Panel At 61st PGA Merchandise Show, Jan. 22, In Orlando
PGA of America: Announces that golf course developer Donald Trump will join PGA of America president Ted Bishop, former USGA executive director David Fay, Golf Channel president Mike McCarley, and TaylorMade-Adidas Golf chief executive officer Mark King for a State of the Industry panel, Wednesday, Jan. 22.
Foresight Sports’ Latest Innovations Promise To Help Players ‘Get In The Game’
Foresight Sports: Announces a new line of products, including the GC2-K performance kiosk, an all-in-one indoor/outdoor touchscreen kiosk with embedded GC2 technology.
