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COBRA DELIVERS HEIGHTENED LONG IRON PERFORMANCE WITH KING UTILITY VARIABLE AND ONE LENGTH OFFERINGS

June 11, 2020

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Carlsbad, CA – COBRA Golf®, a leader in golf club innovation, today introduced its new KING Utility irons, delivering improved distance with a classic look and modern technology. The KING Utility iron is designed for players who seek maximum control and precision on tee shots and longer approach shots on par 5’s. A classic, muscle-back iron shape delivers the feeling of controlled ball flights, while a wider sole and hollow body provides stability, power, and a low centered CG for trajectories that are high and penetrating.  A PWRSHELL™ face insert adds to the performance by expanding the sweet zone for improved ball speeds on off-center hits and launch efficiency for improved trajectory.

Normally only found in Metalwoods, COBRA engineers integrated into the Utility design the trusted COBRA MyFly8™ technology, a series of eight adjustable loft settings that give users the ability to manage trajectory and launch for proper distance gapping. Additionally, the KING Utility irons are geared with COBRA CONNECT™ Powered by Arccos Caddie, an artificial intelligence system that utilizes Smart Grips with embedded sensors to track and record distance and accuracy data on the Arccos Caddie app.  COBRA blends a classic design with cutting-edge engineering, including a hollow-body design, forged PWRSHELL Face, and Tungsten Weighting, to deliver superior performance that users can track and analyze using the in-depth data provided by the Arccos Caddie system.

The KING Utility is also offered in a ONE Length™ configuration (graphite – $219), while sharing the technologies of its variable-length counterpart, is designed at 7-iron length (37.50”), making it a perfect complement to any of COBRA’S ONE Length iron offerings.  Having a constant length through the set promotes one repeatable set-up and swing for more consistency, while the head design and weighting are fine-tuned to provide uniformity of feel through the set.  Traditional variable-length players can also benefit from the consistency and accuracy of the ONE Length Utility iron.  After analyzing player test and GEARS test results, a shorter length has been shown to improve playability in the long irons and promote center contact for more precision.

COBRA KING Utility irons (graphite – $219) will be available in a 2-Utility in RH (adjustable from 16 – 20 degrees), 3-Utility in RH/LH (adjustable from 18 – 21 degrees) and 4-Utility in RH/LH (adjustable from 21 – 24 degrees). The standard Utility comes with a steel KBS $-Taper lite (in S or R flex) and a graphite Project X Catalyst 80 (in X-Stiff, S, or R flex) shaft options with a Lamkin Crossline CONNECT Black grip.  The KING Utility ONE Length irons will be available in a 3-Utility (adjustable from 18 – 21 degrees), 4-Utility (adjustable from 21 to 24 degrees) and a 5-Utility (adjustable from 24 to 27 degrees). The ONE Length Utility offering comes standard with a steel KBS $-Taper lite (in S or R flex) and a graphite Project X Catalyst 80 (in S, XS, or R flex) shaft options with a Lamkin Crossline CONNECT Blue grip.

KING Utility products will be available at retail and online, tomorrow, June 12, 2020. For more information on the full King family, visit www.cobragolf.com.

Hi-res images:  https://fastcat.puma.com/web/7c2885470ad05595/mim-black-wedges—utility-iron-2020/

 

Media Contacts: Rachel Rees, COBRA PUMA GOLF, rachel.rees@cobrapuma.com, cell: 760.710.7434

Jared Kelowitz, JDPR, jaredk@jdpr.com, cell: 864.901.2957

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